Today's automotive consumers increasingly rely on their mobile devices to make
purchases and do product research. To help automotive professionals understand
the opportunities this trend presents, Steve Yankovich, eBay vice president of
mobile, will discuss the growing impact of mobile as a medium for automotive
customers at the Specialty Equipment Market Association (SEMA) Business
Technology Symposium. The event will take place at 10 a.m. on July 27 at the
Renaissance Hotel in Long Beach, Calif.
SEMA Show organizers
recently launched a redesigned website at www.SEMAShow.com, the site's first major overhaul in almost 10 years. The site's enhanced
online tools, user-friendly navigation and virtual maps make it easy for those
participating in the 2011 SEMA Show to register and plan for the event.
SEMA members and professionals in the automotive specialty equipment market now
have access to more than 200 business courses through the recently revamped
SEMA Educational Institute (SEI) eLearning Center. Available at www.sema.org/elearning,
the online business resource gives users solutions to many of today's biggest
If you missed the ARMO education seminars at the 2011 Hot Rod & Restoration Show, you can now view them online. Both sessions are available on video through the SEMA Education Institute (SEI), SEMA's online learning center.