Twenty-one SEMA-member companies recently traveled to Shanghai, China, for the 2015 SEMA China Business Development Program, which included meetings with U.S. government officials in the area, tours of customizing shops, including a new shop that focuses on upgrading and distributing parts solely for Mustangs, Corvettes and other U.S. late-model musclecars, exhibiting in the SEMA section at the sold-out China Auto Salon (CAS) and, for the first time, participating in a measuring session featuring the winning vehicles in a SEMA-conducted survey of top customized vehicles in China that are not available in the United States.
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Included in this report: China (PRC), Indonesia, Japan, Malaysia, South Korea, and Thailand
SEMA will be holding another business development trip to China. At this event US manufacturers will have the chance to meet one-on-one with top pre-vetted buyers from the region, as well as visit shops, and receive first-hand experience on an emerging market.
Vehicle Make and Model Data For Selected Asian Countries 2005-2011: China (PRC), Japan, Malaysia, South Korea and Thailand
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Included are the top selling cars, pickups and SUVs from 2005-2011. Source: SEMA calculations from IHS data.
U.S. Manufacturers: Sell your products in China, the world's largest emerging automotive market.
A growing number of Chinese are looking to explore their country’s rougher regions by going off-road, and Jeep sales in China are surging. But China’s terrain is apparently rougher than that found in the United States—or perhaps Chinese drivers are just more radical—because U.S.-built Jeeps are not durable enough for China, an engineer with Chrysler in China told SEMA. That could be an opportunity for SEMA members.
A delegation of 11 officials from five Chinese government agencies,
including the Ministry of Commerce (MOFCOM), visited SEMA for a day of
discussion on the specialty-equipment market in the United States.
The deadline to register for Priority Booth Space at the SEMA China Business Development Conference is June 15.