Business Technology


While YouTube has emerged as a marketing juggernaut for businesses, many firms are also discovering that the free video-sharing service has scores of other uses—all of which are also free for the taking.

Next-Generation Customer Reviews

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With 73% of online retailers seeing customer reviews as a key priority in 2009, according to a recent Forrester report, it’s no wonder the cultivation of online reviews is becoming an art form. Retailers that have already seen online reviews translate into healthy sales increases are rolling out next-generation versions of their sites faster than you can say “thumbs up.”

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