Automotive News

More Air=More Horsepower

Framed by those tall velocity stacks is Bruce Crower, photographed late in 1966 for a Car Craft magazine article about his then-new fuel-injection systems for big-block Chevy engines. The air/horsepower equation in our title was the story’s title as well, referring to Crower’s “deep breathing” injectors. Unlike other injection systems on the market at the time, Crower’s injection manifold featured gaping intake ports that were nearly 3 inches wide. Those injector stacks could be mammoth, too—as tall as 14 inches, depending on the application.

Unsung

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In May 1963, Petersen Publishing Company’s Dick Day shot an entire roll of film as Dean Jeffries crawled around—and over—a horseless carriage, pinstriping brush in hand. As far as we know, none of these photos ever made it into any of Petersen’s magazines, but they captured the prolific Jeffries at a pivotal point in his career.

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New Products

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New Products introduced by:

- Eddie Motorsports
- Backbone Industries
- UnderCover
- Spectre Performance
- Edge Products

...and other SEMA member manufacturers.

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Big Year

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Gene Winfield was having a big year in 1963 when Petersen Publishing Company photographer Eric Rickman took this photo at Winfield’s car customizing shop in Modesto, California. Rickman was chronicling the progress of several cars being prepped for land speed record attempts at the Bonneville Salt Flats, and he captured Winfield as he was laying out “a super streamlined street roadster over an early Ford frame and running gear.”

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Going Global?

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If your aftermarket business ranks among the growing list of SEMA-member manufacturers considering overseas exportation, you’re likely weighing shipping logistics as part of the equation. To be sure, the prospect can seem daunting. After all, once you’ve attracted foreign buyers, you have to deliver the goods in the face of numerous hurdles. With the right assistance, however, you can successfully navigate those obstacles and achieve a safe landing for your aftermarket parts.

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2011 Opinion Leader Report

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The opinion leader program continued each succeeding year, including at the 2011 SEMA Show, where some of the nation’s most active and influential automotive enthusiasts provided additional firsthand feedback through participation in onsite focus groups that provided deeper insight into enthusiasts’ perspectives and attitudes about the automotive specialty-equipment industry. The information gathered during these focus groups, and a separate online session with another group recruited at random from the general population, has now been compiled in a new SEMA publication entitled 2011 Opinion Leader Report. It is available free to SEMA members. Non-members may also download the report for $200.

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The Ultimate Tuning Guide: More Than 650 New Racing and Performance Products

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Adding a little more power, even just a horse or two, changes the relationship between a car and its driver. Suddenly, drivers become enthusiasts and their cars become “projects.” The 2011 SEMA Show featured 485 exhibitors in the Racing & Performance section, entering more than 650 new products in the Show’s Ideas Alive: New Products Showcase. In an effort to satisfy those passionate consumers, more than 16,000 buyers registered for the Show, specifically to identify the newest trends and hottest products dedicated to engine performance.

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