One of the more challenging quests in the specialty aftermarket is to attract, hire and develop qualified employees—people who will fill a range of roles and help our members’ businesses transition to the future. This is especially challenging as new technologies emerge at an increasing speed. That’s why the SEMA board, councils and staff are focused on new ways to equip the next generation to find jobs and grow careers in our industry. These efforts can be divided into three fronts—development training and experiences for existing members; establishing better ties and pipelines with schools where students are already studying automotive fields; and establishing pathways to allow even more young people to aim for a career in the specialty segment of the industry.
Neil Tjin is the president of Tjin Edition and the automotive marketing director at Vortech Engineering in Channel Islands, California.
How did you get into the industry? I started tinkering with cars in 1996. It started out as a hobby and I was able to turn it into a profession in the early 2000's. I started out as the marketing director at Toucan Industries, and then I became the executive editor at Hot Compact and Imports magazine and B/Scene Magazine in 2003. In 2010, I became the automotive marketing director at Vortech Engineering. And, we started the Tjin Edition Road Show in 2004.
When did you start Tjin Edition and what is it all about? Tjin Edition started out as a car club/business in 2003, when we did our first OEM build for Scion. In 2004, we expanded the Tjin Edition brand into the Tjin Edition Road Show, and this is year will be our 11th year on the road.
New Gear From the SEMA ShowThe Trucks, SUVs & Off-Road section of the 2014 SEMA Show was dedicated to products engineered to tackle life’s harshest, and most exciting, terrain. For buyers who understand their customer’s passionate desire to shift into four-wheel drive, exhibitors unveiled hundreds of new SKUs with items ranging from tonneau covers and bedliners to toolboxes, trailer hitches and suspensions.
Three High-Tech Tools to Advance Small Product Innovators For medium to large specialty-equipment manufacturers, the concepts of computer-aided design (CAD) and computer-aided manufacturing (CAM) are not likely to come as anything new. Over the past few decades, most companies with the capital have been investing in these evolving technologies to create and speed new products to market. What’s new on today’s scene is the trickle-down of increasingly cost-effective CAD/CAM solutions into the hands of smaller companies and even individual product designers and manufacturers—a phenomenon that may well make them ever more competitive with the big guys.
The equipment may have changed, but many of the tips laid out in this October 1964 Car Craft magazine story on “Photographing Cars” are still worthwhile for anyone interested in taking better pictures of their cars (or trucks, hot rods, customs, sports cars, motorcycles, you name it). The date on the photo job for this story was July 1964, making the subject Mustang a new car. The California hard license plate and Galpin Ford plate frame suggest that it was not a press vehicle but instead belonged...
GMC Canyon DenaliThe GMC Canyon Denali prototype’s camouflaged front end hides a revised all-mesh grille design that is consistent with GMC’s other Denali-trimmed models.’16 Ferrari FF PrototypeCaught in the Arctic Circle, photos of this prototype for the Ferrari FF reveal a revised front fascia for the Italian shooting brake.
Know the Three Types of SEMA Show BoothsWith the Priority Space Selection Process for the 2015 SEMA Show taking place May 4–22, exhibitors may want to begin planning what to feature in this year’s display. For decisions such as where to set up products, whether or not to conduct product demonstrations or to highlight a display vehicle, knowing the booth types will help companies plan accordingly. Low Rates on SEMA Show Airfare, HotelsTravelers preparing for the 2015 SEMA Show to be held Tuesday–Friday, November 3–6, are encouraged to take advantage of airline discounts and hotel deals through the Travel and Lodging page on www.SEMAShow.com.