This year’s SEMA Show included a specially designed, purpose-built headquarters for the tire industry. A show within a show, the Global Tire Expo—Powered by Tire Industry Association (TIA) was created to focus attention on tire-industry innovations and opportunities. Judging by the positive reactions of all involved, the Expo concept turned out to be a great idea.
A special group of enthusiasts entered the Las Vegas Convention Center on the final day of the 2010 SEMA Show. Despite the trade-only attendance rule, this select group was granted a “golden ticket” through the SEMA Opinion Leader Program.
Whether it’s navigation, video entertainment, gaming, Internet connectivity or all of the above—the best place for customers to design their mobile-electronics shrine is by visiting a local retailer.
Judging by the first week of 2010 SEMA Show booth-space reservations, the specialty-equipment industry is showing tangible signs of economic recovery.