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Retail Spotlight

Like so many small-business owners involved in automotive retail companies, David and Kevin Walker were enthusiasts early on. They loved anything with an engine, and they helped pay their way through college by working at a truck accessories store. That experience gave them a foundation in auto-parts retailing, so it was natural that they should start a store of their own when the chance presented itself. David was 21 and Kevin 20 in 2006 when they opened the doors to Custom Trucks Unlimited (CTU) in Auburn, Alabama.

SEMA News—August 2015

BUSINESS
By Steve Campbell

SEMA Is on Your Side

Readers know that this is an industry of passion, so the media is quick to share the news and spread the word when legislation comes up that affects the industry. This is a good thing for readers, since legislation can change quickly, and staying up to date on the current status is important.

SEMA News—August 2015

REQUIRED READING

Show Vehicles

While trade events and large automotive gatherings such as the upcoming SEMA Show in November offer manufacturers unparalleled opportunities to introduce products to hungry buyers, they also present a challenge. How does a company break out and get noticed amid a sea of competitors and busy floor activity? For many companies, the answer is a show or project vehicle—which can not only grab attention at the Show but continue holding it long after if done right.

SEMA News—August 2015

EVENTS
By Mike Imlay

You Don’t Really Need Well-Managed Product Data to Succeed in Business?

Maybe all this hype about product data is just that—overblown excitement from a few nerdy technologists who are trying to tell us that more and more people will be demanding digitized information to power their so-called “electronic catalogs.” Heck, what’s wrong with paper catalogs anyway? Or the idea that the Internet is going to continue to grow and grow and might even eventually be a big part of consumer purchasing habits? Inconceivable! Statements like these sure make you wonder where some of these crazy ideas come from, don’t they?

SEMA News—August 2015

SEMA DATA CO-OP

2015 SEMA Hall of Fame

At first glance, the 2015 SEMA Hall of Fame inductees may appear to have only one thing in common: farms. But upon closer inspection, you will notice something else. They are the epitome of “live your best life.” This is not always easy to do; there is no roadmap to that destination, yet the route defines who we are. And each Hall of Fame honoree embraced the crossroads as much as he chased the unknown. He exuded grace in hardships and saw chance in challenges. He believed in himself and in those around him when others may have disbelieved. What some called struggle, he called purpose. Their footprints leave invisible impressions on our own road map, reminding us of how to be on the way to where to be.

SEMA News—August 2015

PEOPLE
By Tori Tellem

Racing Roadsters

In the days of hot rodding’s infancy, there were a lot of ways—and places—to go fast if you lived in Southern California. Top-speed runs at the desert dry lakes had been going on since before World War II; drag racing was beginning to boom for those whose speed needs could be contained in a quarter-mile; and oval tracks flourished throughout the area, drawing everything from rough-and-tumble jalopies to nitro-fed midgets.

SEMA News—August 2015

HERITAGE

SPY PHOTOS

Porsche 911The Porsche 911 shows off its new facelift featuring a newly designed front bumper and updated daytime running lights. Chevy Silverado, GMC Sierra HD DieselsGM is reportedly bumping the current 6.6L Duramax turbo diesel’s horsepower, torque and towing capacity to counter Ford’s recently upgraded 6.7L Powerstroke V8 turbo diesel.’17 Jeep Patriot MuleThe ’17 Jeep Patriot uses a stretched version of the FCA-derived “small” platform that currently underpins the new Jeep Renegade.Ford SVT TruckSpeculation is that that Ford’s testing a new-generation follow-up to its SVT Lightning.

SEMA News—August 2015

INDUSTRY NEWS

Fast Facts

Industry news from SEMA-member companies, including Superlift, PRW Industries Inc., The Right Stuff Detailing, The Marx Group, Hella Inc. and more.

SEMA News—August 2015

FAST FACTS

2015 SEMA Show New Products Showcase Moves to Key Location

The SEMA Show New Products Showcase—one of the most sought-after attractions at the annual event—will be located on the bridge between the Central and South Halls at the west end of the Las Vegas Convention Center during the 2015 SEMA Show.

SEMA News—August 2015

INDUSTRY NEWS

Jared Chavez, YEN Member Insights, July 2015

YEN Member Insight – Jared ChavezBeing part of SEMA is truly amazing because the organization provides its members with a number of opportunities to network. This comes in the form of traditional networking mixers, the SEMA Show itself and many of the membership programs aimed to connect us all together. I highly recommend that everyone put themselves out there and meet their fellow SEMA members because it will truly help them engage within the community.

With all of the opportunity to connect, I have seen one common mistake repeatedly made by those new to networking. It probably will surprise you—you may even disagree with me—but from my experience, I can tell you that if you can accept this one philosophy, your ability to network will grow exponentially.

Networking is not about what people can do for you.

Let’s think about this for a moment and really try to gain a deeper understanding, as I am sure the basic motivation for many people in networking is to meet others who can help them with their business.

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