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SPY PHOTOS

’16 Ford FusionThis less-disguised prototype ’16 Ford Fusion provides a good look at what’s in store for the model’s facelift. ’16 Chevrolet CamaroThese photos of a ’16 Camaro prototype—caught while Chevrolet’s famous musclecar was slowed by construction traffic—offer a peek at some of the styling nuances in store for the all-new pony car.Porsche PanameraThe Porsche Panamera hit the Nürburgring for some hot laps and showed off some new details for this next-generation model.
SEMA News—June 2015

INDUSTRY NEWS

Fast Facts

Breaking news from SEMA member companies, including Tulsa Technology Center, Goodguys Rod & Custom Association. VIPAR Heavy Duty and more.
SEMA News—June 2015

Fast Facts

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Buyers: Tips To Streamline SEMA Show Registration

Buyer registration for the 2015 SEMA Show, November 3–6 in Las Vegas, is open and available at www.SEMAShow.com/register. Distributors, retailers, installers and buyers are encouraged to refer to these simple tips to help ensure a fast and efficient registration process for the annual trade show.
SEMA News—June 2015

INDUSTRY NEWS

Smartphones, Compact Solutions and Distraction Reduction

More Information and Entertainment Come Into the CarSmartphones permeate American society. They’ve become much more than communications devices, providing Internet access for mobile e-mail, texting, navigation and dozens of applications ranging from dieting and exercise to photography and literature.
SEMA News—June 2015

MOBILE ELECTRONICS

Can Social Media Really Affect My Brand?

Think about it. More than 80% of adults use the Internet or e-mail at least occasionally. According to the latest Pew research, 71% of Internet users are on Facebook, and 70% of those engage with the site daily. Any way you slice it, that’s a whole lotta communication going on! Add to that the massive growth that sites such as Instagram (now bigger than Twitter), Snapchat and others continue to show, and it’s a safe bet that they will continue to be favorite ways for users to stay in touch with their ever-growing world.So what does this have to do with your brand? While a bit dated (2012), the latest stat we could find on the subject says that 71% of social-media users said they are more likely to make a purchase based on...
SEMA News—June 2015

By Jon Wyly

Windows 10

Microsoft’s Mea Culpa to PC UsersBusinesses that reacted to Windows 8 with howls of incredulity can take heart: Microsoft is bending over backward with its next Windows release to win back the mouse-and-keyboard crowd. With Windows 10 (there will be no Windows 9), due for release in the summer of 2015, Microsoft will make it simple once again to navigate the operating system with a keyboard and a mouse. Moreover, the Redmond Goliath will be bringing back other features, such as the Start Menu that made Windows a hit in previous incarnations. “It’s a practical approach, which is ‘customer first,’” said Satya Nadella, CEO of Microsoft.
SEMA News—June 2015

INTERNET

Product and Catalog Showcase

Interested in placing an ad in the SEMA News Product and Catalog Showcase?
SEMA News—June 2015

Product and Catalog Showcase

Interested in placing an ad in the SEMA News P

From Jazz to Fiberglazz

In late 1963, Ed “Big Daddy” Roth was a busy guy. By that point in his career, he had built the Outlaw, Beatnik Bandit and Tweedy Pie—cars that established him as one of the premier (and wackiest) car customizers on the West Coast. Model maker Revell took notice of Roth’s creations and began offering scale versions of them as well as model kits of Roth’s freaky monsters, including Mr. Gasser, Drag Nut and Rat Fink.
SEMA News—June 2015

HERITAGE

By Drew Hardin
Photo Courtesy Petersen Archive

The 2015–2018 SEMA Board of Directors Candidates

Get to Know the NomineesEleven candidates entered this year’s election, each vying for a position on the 2015–2018 SEMA Board of Directors. The SEMA Board provides strategic direction to the association and plays a critical role in shaping the future of the automotive specialty-equipment industry.Voting for the 2015–2018 SEMA Board of Directors Election opened May 13 and will be available online until June 9. Voting is open to current SEMA members, and votes must be submitted by the designated primary contact of each voting SEMA-member company.
SEMA News—June 2015

The 2015–2018 SEMA Board of Directors Candidates

Get to Know the Nominee

Retail Spotlight

H&H Classic Parts Perseveres Despite Changing Business ClimatesInitially a one-man operation run by Herman Smith, H&H Classic Parts opened its doors in September 1987 as a hobby that got way out of hand, according to Smith’s son Tray, who is now vice president of operations and sales. The company has since grown in size by 300%.
SEMA News—June 2015

BUSINESS

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