SEMA News

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Cover Section

  • Eleven industry professionals are vying for positions on the 2012–2015 SEMA Board of Directors.

    The SEMA Board provides strategic direction to the association and plays a critical role in shaping the future of the automotive specialty-equipment industry. On May 8, election materials were mailed to the primary contacts at eligible SEMA-member companies.

    The voting process is entirely electronic this year and will be ongoing from May 14, until voting closes on June 12. Election results will be published in an upcoming issue of SEMA News.

SEMA News Articles for Purchase

Global Legislation and Regulation Roundup

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SEMA News June 2012, International, Global Legislation and Regulation Roundup

Global Legislation and Regulation Roundup

Specialty Parts Status Around the World

Below is a roundup of proposed or recently enacted legislative and regulatory developments affecting the specialty-equipment industry in key overseas markets. For more information on overseas developments, SEMA members are invited to contact SEMA Director of International and Government Relations Linda Spencer.

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Hot Rod Products and Trends

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Hot Rod Products and Trends, New Products, SEMA News, June 2012
Since the earliest performance parts began to emerge from the dust on dry-lakes proving grounds in Southern California following World War II, hot rods have been a mainstay of the automotive specialty-equipment industry. They spark the imaginations of builders in every car and truck niche, and they continue to enthrall the motoring public at show venues and on roads across the country.

The product listings on the following pages run the gamut from powertrain and drivetrain hard parts to interior and exterior accessories, but their common bond is that they were all featured in the hot rod category of the New Products Showcase at the 2011 SEMA Show. We’ve also interspersed observations about current trends from officers at leading companies involved in the hot rod industry, as well as from young executives who are closely connected to their enthusiast segments.

SEMA Members may get this content for free!

Regular Price:

$1.99

Making the Most of Facebook’s Design Change

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SEMA News June 2012, Internet, Making the Most of Facebook’s Design Change

While Facebook’s new look has left many businesses in a scramble, migrating to the new, mandatory change need not be accompanied by gnashing of teeth. Armed with insights from web marketing experts, companies will be able to cruise through the upgrade—and perhaps dust a competitor or two—unfazed.

In the most fundamental terms, the Great Facebook Migration of 2012 represents a move by the digital hangout to standardize the look and feel of every Business Page on its network. Essentially, Facebook wants every business on its site to be able to express what’s happening with its brand right now—as well as the heritage behind that brand—all on a single page.

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Marketing 101: Winning Project-Vehicle Builds

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SEMA News June 2012, Business, Marketing 101: Winning Project-Vehicle Builds

Every year, more than 1,500 vehicles are displayed at the SEMA Show. Many of them are customized in the months leading up to the Show, and each represents a collaboration between manufacturers that provide parts and support and the owner/design team that brings the vehicle to the Show.

The question is, what goes into a successful project build, and how is it possible to generate a tangible payoff for each participant?

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Mobile Electronics Products

About this product:

Mobile Electronics Products, Business, SEMA News, June 2012

From tire-pressure monitoring and powertrains to navigation and smartphone integration, nearly every facet of today’s automobile is controlled, managed or affected by some type of mobile electronics. As the field has expanded, an increasing number of products are introduced each year in the SEMA Show’s New Products Showcase, and an ever-growing throng of buyers seeks information about the most innovative systems and components.

SEMA Members may get this content for free!

Regular Price:

$1.99

Precision Tools

About this product:

SEMA News June 2012, Business, Precision Tools

There are basics to manufacturing that change little over time. To create marketable parts, manufacturers must mold, mill, drill, cut, weld and otherwise fabricate raw materials into something consumers find useful. The tools used to do these things are another matter altogether. It’s no secret that machine technologies are changing rapidly.

SEMA News recently decided to explore some of the incredible capital equipment that’s become standard in the modern small to medium manufacturing facility. In some cases, we discovered tools that truly fit the word “revolutionary.” In others, we found new twists on old tooling standbys—twists that make them more efficient or cost effective. The following is a quick survey of a few of our favorites for measuring, cutting and fabricating.

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Regular Price:

$1.99

Business

  • Every year, more than 1,500 vehicles are displayed at the SEMA Show. Many of them are customized in the months leading up to the Show, and each represents a collaboration between manufacturers that provide parts and support and the owner/design team that brings the vehicle to the Show. The question is, what goes into a successful project build, and how is it possible to generate a tangible payoff for each participant?

  • There are basics to manufacturing that change little over time. To create marketable parts, manufacturers must mold, mill, drill, cut, weld and otherwise fabricate raw materials into something consumers find useful. The tools used to do these things are another matter altogether. It’s no secret that machine technologies are changing rapidly.

  • From tire-pressure monitoring and powertrains to navigation and smartphone integration, nearly every facet of today’s automobile is controlled, managed or affected by some type of mobile electronics. As the field has expanded, an increasing number of products are introduced each year in the SEMA Show’s New Products Showcase, and an ever-growing throng of buyers seeks information about the most innovative systems and components.

Chris Kersting

  • Last year about this time, we noted that SEMA was ramping up resources dedicated to providing members with best-in-class research. We beefed up personnel, we increased the budget, and we looked for ways to take full advantage of outside resources.

From The Hill

  • With a backdrop of state-of-the-art auto equipment, the 5th Annual Racing and Performance Expo in St. Charles, Illinois, was the perfect venue for a SEMA Town Hall meeting and the 130 SEMA members who attended. The evening’s special guest, Congressman Randy Hultgren (R-IL), provided insight on the current political and legislative landscape in Washington and heard from SEMA members about issues affecting business owners.

Government Affairs

  • Law and Order is an update of some of the most recent federal and state legislative and regulatory issues that could potentially impact the automotive specialty-equipment industry. These include issues affecting small-business owners and their employees.

Industry News

  • Breaking news from Flex-a-lite, Petersen Automotive Museum, Brute Industries, Royal Purple, Design Engineering and more.

  • Attendee and media registration for the 2012 SEMA Show is now open at www.SEMAShow.com/register. The annual trade-only event takes place Tuesday–Friday, October 30–November 2, 2012, in Las Vegas.

    Buyers registering at www.SEMAShow.com/register before the early registration deadline pay just $25. They will also be sent their badges in the mail in advance of the event, allowing them to hit the Show floor immediately when the SEMA Show opens October 30.

  • Eleven industry professionals are vying for positions on the 2012–2015 SEMA Board of Directors.

    The SEMA Board provides strategic direction to the association and plays a critical role in shaping the future of the automotive specialty-equipment industry. On May 8, election materials were mailed to the primary contacts at eligible SEMA-member companies.

    The voting process is entirely electronic this year and will be ongoing from May 14, until voting closes on June 12. Election results will be published in an upcoming issue of SEMA News.

  • Volkswagen XL1, Chevrolet Spark, BMW 1-Series, Audi R8

International

Internet

  • While Facebook’s new look has left many businesses in a scramble, migrating to the new, mandatory change need not be accompanied by gnashing of teeth. Armed with insights from web marketing experts, companies will be able to cruise through the upgrade—and perhaps dust a competitor or two—unfazed.

    In the most fundamental terms, the Great Facebook Migration of 2012 represents a move by the digital hangout to standardize the look and feel of every Business Page on its network. Essentially, Facebook wants every business on its site to be able to express what’s happening with its brand right now—as well as the heritage behind that brand—all on a single page.

New Products

  • Since the earliest performance parts began to emerge from the dust on dry-lakes proving grounds in Southern California following World War II, hot rods have been a mainstay of the automotive specialty-equipment industry. They spark the imaginations of builders in every car and truck niche, and they continue to enthrall the motoring public at show venues and on roads across the country.

    The product listings on the following pages run the gamut from powertrain and drivetrain hard parts to interior and exterior accessories, but their common bond is that they were all featured in the hot rod category of the New Products Showcase at the 2011 SEMA Show. We’ve also interspersed observations about current trends from officers at leading companies involved in the hot rod industry, as well as from young executives who are closely connected to their enthusiast segments.

Products / Catalog

Research

  • One of SEMA’s primary tools in achieving its mission statement—to help its member businesses succeed and prosper—is providing market research that draws on historical comparisons and illuminates current trends. As a major part of that effort, the association produces an overview of where the industry stands each year. The 2012 SEMA Annual Market Report has just been released and is now available. The report is free to SEMA members and is available for a $250 fee to non-members.

SEMA Heritage

  • Framed by those tall velocity stacks is Bruce Crower, photographed late in 1966 for a Car Craft magazine article about his then-new fuel-injection systems for big-block Chevy engines. The air/horsepower equation in our title was the story’s title as well, referring to Crower’s “deep breathing” injectors. Unlike other injection systems on the market at the time, Crower’s injection manifold featured gaping intake ports that were nearly 3 inches wide. Those injector stacks could be mammoth, too—as tall as 14 inches, depending on the application.