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Cover Section

  • CalPAC
    As a SEMA member, your membership renewal statement includes a request for support for SEMA’s California Political Action Committee.
  • SEMA Black Book
    With regard to emissions compliance requirements, about the only thing constant is change.
  • Representative Enthusiasts
    For the past 14 years, a coalition of lawmakers who support the specialty-equipment aftermarket and recognize our industry’s positive economic impact has been growing on Capitol Hill.
  • Financing the Future
    As the mid-term election year heats up, it is critical that SEMA’s Political Action Committee (PAC) be well-equipped to help elect lawmakers who understand the economic importance of our industry.
  • Power Steering
    The laws and regulations that govern how SEMA members do business have an increased and growing impact on the way automotive specialty-equipment products are made, distributed and marketed.
  • SEMA Government Affairs
    Officials across the country are constantly working on legislative and regulatory proposals that have a direct impact on our industry and your customers.
  • The Changing Dynamic of “Change”
    The 2010 mid-term elections are around the corner, and at no time in recent history has Washington been so divided.
  • Government Affairs Resource Toolbox
    SEMA places a wealth of legislative/regulatory information at your fingertips to help your business succeed.
  • SEMA Action Network
    The SEMA Action Network (SAN) is a nationwide partnership between enthusiasts, vehicle clubs and members of the automotive specialty-equipment industry who have joined forces to promote hobby-friendly legislation and oppose unfair legislation.
  • State Automotive Enthusiast Leadership Caucus
    In its daily efforts to promote and protect the auto hobby, SEMA continues to partner with state lawmakers from across the country through the State Automotive Enthusiast Leadership Caucus.

SEMA News Articles for Purchase

Finding Financing

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About this product:

SEMA News, May 2010: Business - Finding Financing

This series of SEMA News stories is based on the idea of using reliable and repeatable methods to ensure business success. In coming issues, we will delve into a range of topics aimed at developing Best Practices through knowledge, motivation and skills.

Money has been tight for more than two years. Small businesses were especially hard hit by the recession that began late in 2007, with some estimates indicating that companies suffered sales losses ranging from 10% to 40% or more. The resulting constriction resulted in layoffs, cutbacks, inventory reductions and consolidations that made a bad situation even worse for businesses that were on the bubble between solvency and bankruptcy. Some did not survive.

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Mobile-Electronics New Products

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About this product:

SEMA News, May 2010: Business - Mobile-Electronics New Products

At the 2009 SEMA Show, 10,603 buyers filled the aisles looking for the latest mobile-electronics products and innovations. To satisfy their appetites, 102 exhibitors in the mobile-electronics section turned attendees on to the newest gadgets driving the custom audio, video and portable infotainment accessories industry. Buyers were clearly interested in grabbing information on the latest technologies and accessories, scanning the barcodes of mobile-electronics products registered in the New Products Showcase more than 4,500 times during the Show.

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Tapping Trends: Knowledge Is Power

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About this product:

SEMA News, May 2010: Chris Kersting - Tapping Trends: Knowledge Is Power

Market conditions dictate how companies develop their operating strategies. Evaluating the business environment becomes increasingly important when the economy goes through the kind of turbulence we’ve seen over the past two years. Part of SEMA’s mission is to help member companies assess current conditions and make choices based on hard facts and real trends. The association’s market research programs have been developed and honed to provide that type of real-world analysis. The most recent of these initiatives—the Enthusiast Opinion Leader Program—was unveiled at the 2009 SEMA Show as an exclusive benefit free of charge for members who exhibited or attended the Show. The program is yet another example of the added value realized by SEMA Show participants.

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Trendspotting

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About this product:

SEMA News, May 2010: Business - Trendspotting

In an effort to better analyze the tastes and preferences of today’s auto enthusiasts, SEMA, in coordination with Ford, launched the Enthusiast Opinion Leader Research Program at the 2009 SEMA Show.

The program invited 527 enthusiasts, selected through a rigorous application process, to the second day of the Show and tasked them with using social media, including Twitter and Facebook, to broadcast their personal product and trend highlights of the Show.

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Vehicle Connectivity

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SEMA News, May 2010: Business - Vehicle Connectivity

Every modern vehicle is dependent upon electronics. From the engine’s ignition to sound systems, from safety sensors to climate controls, electronics have become integral to how vehicles operate and how their drivers perceive the on-road experience. And now electronics from outside the vehicle are resulting in a whole new wave of connectivity.

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Business

  • ProPledge Manufacturer Profile
    SEMA NEWS-MAY 2010-PROPLEDGESEMA News recently had the chance to catch up with long-time manufacturer and ProPledge participant Check Corporation. We spoke with Brian Champa, the company’s national sales manager, to learn a little more about its products and about ProPledge program benefits the business has realized over the years.
  • Taking Care of Your Business
    SEMA Show attendees visit the Business Services section of the Las Vegas Convention Center searching for tools to tune-up their day-to-day operations.
  • Trendspotting
    In an effort to better analyze the tastes and preferences of today’s auto enthusiasts, SEMA, in coordination with Ford, launched the Enthusiast Opinion Leader Research Program at the 2009 SEMA Show.
  • Finding Financing
    Money has been tight for more than two years. Small businesses were especially hard hit by the recession that began late in 2007, with some estimates indicating that companies suffered sales losses ranging from 10% to 40% or more.
  • Mobile-Electronics New Products
    At the 2009 SEMA Show, 10,603 buyers filled the aisles looking for the latest mobile-electronics products and innovations.
  • Vehicle Connectivity
    Every modern vehicle is dependent upon electronics. From the engine’s ignition to sound systems, from safety sensors to climate controls, electronics have become integral to how vehicles operate and how their drivers perceive the on-road experience.

Chris Kersting

  • Tapping Trends: Knowledge Is Power
    Evaluating the business environment becomes increasingly important when the economy goes through the kind of turbulence we’ve seen over the past two years.

Events

  • Mobile-Electronics Retailers Hit the Jackpot
    Whether it’s navigation, video entertainment, gaming, Internet connectivity or all of the above—the best place for customers to design their mobile-electronics shrine is by visiting a local retailer.

Government Affairs

  • CalPAC
    As a SEMA member, your membership renewal statement includes a request for support for SEMA’s California Political Action Committee.
  • SEMA Black Book
    With regard to emissions compliance requirements, about the only thing constant is change.
  • Representative Enthusiasts
    For the past 14 years, a coalition of lawmakers who support the specialty-equipment aftermarket and recognize our industry’s positive economic impact has been growing on Capitol Hill.
  • Financing the Future
    As the mid-term election year heats up, it is critical that SEMA’s Political Action Committee (PAC) be well-equipped to help elect lawmakers who understand the economic importance of our industry.
  • Law and Order
  • Power Steering
    The laws and regulations that govern how SEMA members do business have an increased and growing impact on the way automotive specialty-equipment products are made, distributed and marketed.
  • SEMA Government Affairs
    Officials across the country are constantly working on legislative and regulatory proposals that have a direct impact on our industry and your customers.
  • The Changing Dynamic of “Change”
    The 2010 mid-term elections are around the corner, and at no time in recent history has Washington been so divided.
  • Government Affairs Resource Toolbox
    SEMA places a wealth of legislative/regulatory information at your fingertips to help your business succeed.
  • SEMA Action Network
    The SEMA Action Network (SAN) is a nationwide partnership between enthusiasts, vehicle clubs and members of the automotive specialty-equipment industry who have joined forces to promote hobby-friendly legislation and oppose unfair legislation.
  • State Automotive Enthusiast Leadership Caucus
    In its daily efforts to promote and protect the auto hobby, SEMA continues to partner with state lawmakers from across the country through the State Automotive Enthusiast Leadership Caucus.

Industry News

International

Internet

  • A Security Primer
    Hacking, once the province of teenage boys spreading graffiti for kicks and notoriety, is done today by organized, financially motivated gangs, said researchers of “Security Threat Report: 2010,”

Member News

  • Welcome New SEMA Members
    SEMA Member Logo | SEMA.orgThe following listings are provided by the SEMA Membership Services Department. The data has been compiled and verified by member services.
  • ARMO
    ARMOTime to move forward, as all things must change. This is my last writing as your chairman, a title that I have been honored to hold, although I do not intend to disappear.
  • LTAA
    LTAALTAA, and the industry its members represent, has a long history of innovation and adaptation. Many people mark the introduction of the first steel truck cap as the beginning of the entire light-truck accessories industry, and G&M Manufacturing was around at the beginning.
  • HRIA
    A critical mission of the Hot Rod Industry Alliance (HRIA) is to support and develop the hot rodders of today and tomorrow. The HRIA Youth Awareness Program was developed to promote activities that expose teenagers and young adults to both the hobby and industry of hot rodding.
  • MPMC
    MPMCIn spite of record-setting rains that fell on Southern California for five consecutive days, the 13th annual MPMC Media Trade Conference (MTC) was deemed another outstanding success.
  • MRC
    MRCThe Manufacturers’ Rep Council (MRC) has announced that the 9th annual MRC Rep Conference, previously held in conjunction with the Performance Warehouse Association Conference, will be moved to the SEMA Show for 2010.
  • PRO
    PROThe restyling industry represents a unique yet diverse segment that is predicated upon personal choice. By nature, restyling allows a consumer to manifest his style or self-expression.
  • SPC
    SPCHave you marked your calendar yet? The date is Friday, July 23, 2010. The 2010 SEMA Business Technology Symposium, organized and sponsored by the Street Performance Council (SPC), is fast approaching.
  • WTC
    SEMA MEMBER NEWS-MAY 2010-WTCThe Wheel & Tire Council (WTC) is comprised of roughly 150 motivated companies that span the tire, wheel and accessory markets. The council is governed by a 17-person Select Committee elected from the general membership.
  • SBN
    SEMA SBNWhat did more than 830 million people do last October? According to the March 2010 issue of National Geographic, that’s the number of people who visited social networking sites, which are popping up all over the Internet.
  • Scholarship Committee
    SEMA Scholarships Committee Over the past seven years, the association has hosted the SEMA Student Program to give students and educators the opportunity to attend the annual SEMA Show. Once again, SEMA is looking forward to partnering with schools to bring students to SEMA Show 2010.
  • YEN
    Many of us are familiar with the names given to our generations. Strong names like the Seniors (1946 and Older) or The Baby Boomers (1946 to 1966) and the ever-so-cool Generation X (1966 to 1980).

Products / Catalog

Required Reading

  • New Products Making the Headlines
    More than 1,700 manufacturers exhibited at the 2009 SEMA Show, where they showcased their newest products to more than 50,000 buyers.

SEMA Heritage

  • Smooth
    The cool dude in the hat and shades driving Jamie Musselman’s ’33 roadster is Boyd Coddington.

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