SEMA eNews Vol. 15, No. 42, October 18, 2012

Movers & Shakers: Reinhardt Named Sales Merchandising Manager at MagnaFlow; A.R.E. to Auction Pro Football Hall of Fame Truck

  aftermarket news, automotive aftermarket news, aftermarket business
Kathryn Reinhardt was hired by MagnaFlow as sales merchandising manager.
   

MagnaFlow Names Kathryn Reinhardt Sales Merchandising Manager
MagnaFlow has added Kathryn Reinhardt to its marketing team as sales merchandising manager. With more than 10 years of experience in the automotive aftermarket industry, she joins MagnaFlow after managing the marketing department at Go Rhino! Products and Big Country Truck Accessories for three years. The company reports that Reinhardt's expertise in marketing, sales, branding, customer co-op's, promotions and customer communications will be a huge asset to its marketing and sales operations. She will represent MagnaFlow on SEMA's Light Truck Accessory Alliance (LTAA) Select Committee, SEMA Businesswomen's Network and Young Executives Network.

TIA and Coface Partner for New Orleans Trip Giveaway
The Tire Industry Association (TIA) announced that Coface North America—a provider of credit and collections in the tire industry—is providing an all-expense paid trip to New Orleans for one lucky couple. Business cards to be entered into the drawing will be collected at the TIA Welcome Reception registration table at the Cosmopolitan of Las Vegas Bamboo Pool on Monday, October 29, 7:30 p.m. To register for TIA’s pre-Global Tire Expo special events and receive tickets in the mail, visit either tinyurl.com/tialv2012 or TIA’s website, www.tireindustry.org, under Events/Global Tire Expo. This year’s special events include the Wine & Cheese Social, the Tire Industry Honors Award Ceremony, and the TIA Welcome Reception. Visit Coface and the other TIA benefit partners at the TIA booth (#40057) in the 2012 Global Tire Expo – Powered by TIA at the SEMA Show, October 30–November 2.

  aftermarket news, automotive aftermarket news, aftermarket business
Jeff Gammons
   

ACAT Global Hires Jeff Gammons as VP of Sales and Marketing
ACAT Global hired automotive industry veteran Jeff Gammons as vice president of sales and marketing. Gammons will oversee the ACAT brand in the heavy-duty and commercial vehicle, marine, locomotive, military, power generation and industrial industries and more. He joins ACAT after stints at Federal Mogul Corp. as senior manager in global aftermarket product marketing and Meritor as manager of marketing and communications. He has also been with Siegel-Robert Inc., a plastic injection molding company, and spent 10 years with Dana Corp., holding positions in external communications, marketing and sales. 

Vern Koch at DCi Print & Direct Marketing Announces Retirement
DCi Print & Direct Marketing reports that Vern Koch, vice president of marketing, will retire at the end of 2012. Koch joined DCi in 1995. He will remain present to help with the transition to Matt Julich, the company's new vice president of sales and marketing.

Steve Garrett Joins DEI as Art Director, Media Coordinator
Steve Garrett joined Design Engineering Inc.'s marketing team as art director and media coordinator. He will serve as a coordinator for all media and PR activities and to handle the company's graphic design for collateral, print and online advertising, packaging and catalogs. Prior to joining DEI, Garrett worked as a graphic design artist for The Plain Dealer Publishing Co. and was responsible for designing all print and online advertising for dealerships in the area as well as product design for special advertising sections.

aftermarket news, automotive aftermarket news, aftermarket business
Soon to be available for auction through eBay Motor, the A.R.E. Pro Football Hall of Fame truck will be displayed in the lower South Lobby in South Hall of the 2012 SEMA Show.
 
   

A.R.E. to Auction Pro Football Hall of Fame Truck
Truck cover manufacturer A.R.E. and the Pro Football Hall of Fame will auction off a one-of-a-kind ’11 Ford F-150 ultimate football truck to the highest bidder through eBay Motors. Bidding starts on October 25, and interested buyers can pre-register and bid online at www.hoftruckauction.com. The bidding ends on November 4, at 8:00 p.m. (EST). The A.R.E. Pro Football Hall of Fame truck will be displayed in the lower South Lobby in South Hall of the 2012 SEMA Show. Proceeds from the auction will benefit the SEMA Cares charities Childhelp, which was founded in 1959 to help prevent child abuse, and Victory Junction, which was established to provide life-changing experiences for children with chronic medical conditions or serious illnesses.  A portion of the proceeds will also benefit the Pro Football Hall of Fame, a 501(c)(3) not-for-profit organization.

Rampage Products, Innovative Marketing Services Work Together to Expand Territory
Rampage Products has announced a territory expansion with Innovative Marketing Services (IMS) into Western Canada and the U.S. Mountain States region. Innovative Marketing Services previously just covered the western coastal region of the United States. "Being that both of our firms are mutually dynamic, and Innovative Marketing services has worked very hard in continuing to expand its sales force and market area coverage at the same time that Rampage Products has done the same, it was a natural fit for our respective companies to work together on this enhanced opportunity," stated Dave Williams, vice president of sales for Rampage Products. "We look forward to managing and growing our business with IMS in this expanded territory."