SEMA eNews Vol. 15, No. 40, October 4, 2012

Race Industry Week Continues to Grow in Conjunction With PRI Trade Show

This year’s “Race Industry Week” is scheduled to include more than 35 special events to be held in conjunction with the 2012 PRI Trade Show, as racing’s elite gather to not only acquire the latest racing technology, but also share insight into implementing that technology and knowledge throughout the racing industry.     

Eight major events will take place in conjunction with this year’s PRI Trade Show, which will run November 29–December 1, at the Orange County Convention Center in Orlando, Florida.

The Advanced Engineering and Technology Conference (AETC), the International Council of Motorsports Sciences (ICMS) Congress, Claude Rouelle’s famed OptimumG Vehicle Dynamics & Data Acquisition seminar and EFI University, with its Seminar On Electronic Fuel Injection for Performance and Racing Applications, all return to Race Industry Week again this year.  

They will be joined by the three newest additions to the program, “Winning The eRace – Digital Marketing Conference for Racing Businesses,” the “Winning Setup Strategies for Dirt Late Models” chassis seminar being organized by Dick Berggren and Karl Fredrickson of Speedway Illustrated magazine, and the Race Track Business Conference. In addition, the Industry Roundtable will return, but in a new time and format for 2012 with a focus on “The Racing Parts Business—2013.”  

“The PRI Trade Show has gone beyond being an event that solely exchanges hardware and technology to one that is also a free-flowing exchange of ideas and knowledge from some of the most creative and knowledgeable minds in motorsports,” said John Kilroy, PRI Trade Show producer. “Race Industry Week allows suppliers and customers to come together and not only sell and purchase the latest innovations, but also better learn how to apply the technology that’s going to make you successful.”

Race Industry Week kicks off Monday, November 26, with the AETC and OptimumG Vehicle Dynamics & Data Acquisition seminar. Both are three-day events that run through Wednesday, November 28.

The ICMS Congress will run November 28–29, while “Winning The eRace” – Digital Marketing Conference for Racing Businesses; the Race Track Business Conference Presented by National Speedway Directory; and the EFI University XFI Training course are all one-day events scheduled for November 28.  

Finally, “Winning Setup Strategies for Dirt Late Models” and the Industry Roundtable will take place Friday, November 30, and both are free to show attendees.

Advance registration is required for the AETC, Race Track Business Forum, Vehicle Dynamics Seminar and EFI University XFI Training course and each has a fee to attend, while the Digital Marketing Conference is free to all registered attendees.

For more information, visit www.performanceracing.com/tradeshow.

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