SEMA eNews Vol. 15, No. 35, August 30, 2012

eBay Partners With Source Interlink to Build Four Vehicles for 2012 SEMA Show

   ebay
One of the Built From eBay vehicles to be auctioned on eBay for charity is this ’70 Grand Cherokee Commando, built by Off Road Evolution in Fullerton, California.
   

Here’s a different spin on the project-car theme: eBay, in association with Source Interlink Media (SIM), has partnered with four garages to build four distinctly different vehicles. As the four are being completed, they are being voted on by visitors to a build-specific website (www.builtfromebay.com), where they will ultimately choose their favorite. When the vehicles are completed, they will be auctioned off on eBay, and the proceeds will go to four affiliated charities. The unique caveat is that each vehicle will have been purchased on eBay and all of the parts—vintage and new alike—will also have been acquired on eBay.

The campaign is called Built From eBay. Team captains from the four SIM publications selected the four garages, said Matt Boice, vice president of the Enthusiast Media Group of Source Interlink Media. Hot Rod magazine selected Mackey’s Hot Rods in Huntington Beach, California, to complete a ’68 Chevrolet G20 van supporting The Semper Fi Fund. Four Wheeler selected Off Road Evolution in Fullerton, California, to build its ’70 Grand Cherokee Commando supporting the California Trail Users Coalition. European Car chose GSR Autosport in Lake Forest, California, to build a ’84 Porsche 911 supporting SEMA Cares. And Lowrider chose Duran’s Quality Painting in Baldwin Park, California, to complete a ’66 Chevrolet El Camino supporting the SEMA Memorial Scholarship Fund.

The vehicles will be on display at the SEMA Show within the DUB Live area of the Outdoor Front Silver Lot.

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