One of the best opportunities for exhibitors to promote their SEMA Show debut is by sending press release materials into SEMA's publication department.

New Product Promotion

One of SEMA's pre-Show publications is SEMA's monthly magazine—SEMA News. Though it's published year-round, in the months leading up to the Show, it's an excellent resource for Show attendees. In fact, the October issue will focus specifically on new products to be unveiled at the 2012 SEMA Show.

To be included, simply e-mail Managing Editor Carr Winn a brief description of the product and include a high-resolution image in either tif, eps or jpeg format. The deadline to send materials for consideration is August 14, 2012. Please review the following PDF for details about the word count and image size required to be included in the new product sneak peek.

For any questions about pre-Show coverage in SEMA News, please contact Carr Winn at carrw@sema.org.

Submission Policy: All submissions will be featured in pre-Show publications based on the order in which they were received on a first-come, first-served basis. In the event that the publications department receives more submissions than it can accommodate, the unpublished items will be placed on a waiting list and then included when and if additional space becomes available.