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The Guide to ROI Through Social Media
Falls is one of the leading thinkers, strategists and public speakers in the social-media marketing, digital marketing and online communications industries. He is the author of the noted industry blog, SocialMediaExplorer.com, a fixture at or near the top of the AdvertisingAge Power 150 Marketing Blogs list and is responsible for ExploringSocialMedia.com—a learning community for digital and social-media marketing, online communications and technology. He will be a featured presenter at the SEMA Online Marketing Conference during the annual SEMA Show in Las Vegas.
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