The SEMA Education Institute's (SEI) one-hour course, “Understanding Customer Attitudes: How to Handle Sales Objections.” will identify different types of customer attitudes and objections and help to close more sales.

Dealing with customer attitudes in a selling situation can be the biggest challenge for new and experienced sales people alike. How you deal with customer objections, in fact, will often determine if you close the sale or lose it. Great sales people know that handling objections effectively is a critical step in the sales process—and a skill that can be learned by anyone.
 


Solid product knowledge is critical for success in selling. But product knowledge alone won’t make you an expert salesperson. That’s why the SEMA Education Institute (SEI) has developed the one-hour course, “Understanding Customer Attitudes: How to Handle Sales Objections.” You’ll learn to identify different types of customer attitudes and objections. And, through expert examples and demonstrations, you’ll practice effective techniques to answer different customer objections—and close more sales!
 


The “How to Handle Objections” course is a must for those new to sales and a great review for experienced sales pros. Designed by professional educators and sales experts, this course provides straight-forward techniques, examples, tips and tools that will help you confidently manage customer attitudes and objections—the key to sales excellence.
 


The SEI continues to build on its 200+ library of courses developed specifically for the automotive aftermarket. Courses are offered on a complimentary basis for a limited time. Enroll as an SEI eLearner today and learn how to close more sales.