Performance Parts And Accessory Demand Index

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Consumer Demand Index for Performance Parts and Accessories (CDI) - December 2009

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Consumer Demand Index for Performance Products and Accessories (CDI) - December 2009
The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.

The December 2009 report is based on 922 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey.  The overall index experienced a six point increase from November, rising from 32 to 38.

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Regular Price:

$49.95

Consumer Demand Index for Performance Products and Accessories (CDI) - November 2009

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Consumer Demand Index for Performance Products and Accessories (CDI) - November 2009

The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.

The November 2009 report is based on 928 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey.  The overall index experienced a four point decrease from October, dropping from 36 to 32.

SEMA Members may get this content for free!

Regular Price:

$49.95

Consumer Demand Index for Performance Products and Accessories (CDI) - October 2009

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Consumer Demand Index for Performance Products and Accessories (CDI) - October 2009

The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days. As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.

The October 2009 report is based on 927 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey. The overall index experienced a nine point decrease from September, dropping from 45 to 36.

SEMA Members may get this content for free!

Regular Price:

$49.95

Consumer Demand Index for Performance Products and Accessories (CDI) - September 2009

About this product:

The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.

The September 2009 report is based on 924 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey.  The data resulted in a three point increase in the Index level from August, moving from 42 to 45.

SEMA Members may get this content for free!

Regular Price:

$19.95

Consumer Demand Index for Performance Products and Accessories (CDI) - August 2009

About this product:

Consumer Demand IndexThe SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.

In August 2009, 826 interviews were conducted nationwide via Random Digital Dial (RDD) telephone survey, resulting in a 14 point increase in the Index level from the previous month.  The index is at 42 for this month.

SEMA Members may get this content for free!

Regular Price:

$19.95

Consumer Demand Index for Performance Products and Accessories (PADI) - July 2009

About this product:

Consumer Demand IndexThe SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.

In July 2009, 826 interviews were conducted nationwide via Random Digital Dial (RDD) telephone survey, resulting in an 11 point increase in the Index level from the previous month. 

SEMA Members may get this content for free!

Regular Price:

$19.95

Consumer Demand Index for Performance Products and Accessories (PADI) - June 2009

About this product:

SEMA Consumer Demand Index (PADI)

The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days.  As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.

In June 2009, 826 interviews were conducted nationwide via Random Digital Dial (RDD) telephone survey, resulting in a 14 point increase in the Index level from the previous month.  At 46, the Index is at it's highest point since September 2008.

SEMA Members may get this content for free!

Regular Price:

$19.95

SEMA Consumer Demand Index for Performance Products and Accessories (PADI) – May 2009

About this product:

SEMA Demand Index, May 2009The SEMA Consumer Demand Index for Performance Products and Accessories (PADI) measures purchase intentions of consumers (both mainstream and enthusiasts) within the next three months. A random sample of 826 consumers was surveyed in May. However, because “enthusiasts” typically represent roughly 10% - 15% of U.S. drivers, the SEMA Consumer Demand Index is likely to be more of a measure of “mainstream” consumer demand.

SEMA Members may get this content for free!

Regular Price:

$19.95

SEMA PADI - April 2009

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In April, the SEMA PADI decreased, going from 30 in March to 26 this month. This month, 7% of adult American drivers indicated that they had plans to purchase specialty-equipment products sometime within the next 3 months. About 4% of consumers said that they were likely to purchase wheels, tires and suspension components, while 3% said they were likely to purchase racing and performance products and 4% said they were likely to purchase specialty accessories and appearance products.

SEMA Members may get this content for free!

Regular Price:

$19.95

SEMA PADI - March 2009

About this product:

In March, the SEMA PADI decreased from 43 in February to 30 this month. This month, 8% of adult American drivers indicated that they had plans to purchase specialty-equipment products sometime within the next 3 months. About six percent (6%) of consumers said that they were likely to purchase wheels, tires and suspension components, while 5% said they were likely to purchase racing and performance products and 3% said they were likely to purchase accessory and appearance products.

SEMA Members may get this content for free!

Regular Price:

$19.95