Other Downloads

SEMA Consumer Segmentation Report

moniqued@sema.org — Tue, 23 Oct 2012 12:58:27 -0700

The SEMA Consumer Segmentation Report establishes a baseline of consumer groups, which we will use to structure ongoing research efforts. This project was commissioned specifically to help members better serve the broad base of consumers within the industry. It also creates a common framework for the industry as a whole to talk about—and market to—consumers.

2011 SEMA Show Opinion Leader Program

moniqued@sema.org — Wed, 07 Mar 2012 10:29:24 -0800

For the third consecutive year, the Opinion Leader Program was conducted in conjunction with the 2011 SEMA Show in order to keep SEMA-member companies in tune with the current behavior and attitudes of automotive enthusiasts and to increase consumer knowledge on the best that the specialty-equipment industry has to offer.

2011 SEMA Market Update - Q2

gavink@sema.org — Fri, 16 Sep 2011 14:09:23 -0700

The SEMA Market Update is a regularly published report that tracks industry and economic trends affecting the $28 billion specialty-equipment industry. Each update contains current topics that provide SEMA members new research or information sources to better understand changes in the industry.

2011 Automotive Accessories Report by Foresight Research

moniqued@sema.org — Thu, 18 Aug 2011 11:55:39 -0700

The data for the 2011 Automotive Accessory Market Study Report is drawn from the Foresight Research 2011 Automotive Marketing Communications Study database.

This study explored in-depth how consumers are influenced in their vehicle purchase decisions by the 17 major marketing communication channels most often used by automotive buyers.

2011 Accessory Influence Report

gavink@sema.org — Thu, 24 Feb 2011 13:55:29 -0800

A new study commissioned by SEMA indicates that aftermarket products influence about 1,180,000 new-vehicle sales each year. The automotive marketing research and consultancy firm AutoPacific collected and analyzed consumer data to quantify the effect that accessorization has on the sale of new vehicles. The resulting report, "Influence of Accessories on New-Vehicle Sales", details the findings.

2010 SEMA Show Opinion Leader Program

Mon, 14 Feb 2011 12:29:06 -0800

For the second year, the Opinion Leader Program was conducted in conjunction with the 2010 SEMA Show in order to keep SEMA-member companies in tune with the current behavior and attitudes of automotive enthusiasts and to increase consumer knowledge on the best that the specialty-equipment industry has to offer.

Take a Friend to a Race Logo Download

moniqued@sema.org — Fri, 14 Jan 2011 14:13:37 -0800

Download the “Take a Friend to a Race” logo for promotion on your company website. “Take a Friend to a Race”, a grassroots program aimed at increasing attendance at Motorsports events by introducing new fans to the sport.

HRIA Annual Report, 2011-12

moniqued@sema.org — Fri, 14 Jan 2011 13:56:21 -0800

The 2011-2012 HRIA Annual Report provides council members with a summary of benefits and activities sponsored by the group.

BTC Mandatory PIES Template

moniqued@sema.org — Wed, 03 Mar 2010 10:53:40 -0800

PIES are Product Information Exchange Standards. The standard was established to define the attributes of the automotive products. These attributes include, but are not limited to: brand ID, description, price, dimensions, weights, NAFTA, UPC and HAZMAT. This is a living standard.

- EASY-TO-USE TEMPLATE. SEMA, working with Scott O'Toole at Motor State Distributing, has developed a step-by-step product information template that will meet the needs of most companies.

PIES Template

moniqued@sema.org — Thu, 28 Jan 2010 16:39:17 -0800

- EASY-TO-USE TEMPLATE. SEMA, working with Scott O'Toole at RPM Data Services, has developed a step-by-step product information template that will meet the needs of most companies.

BTC Data Pilot Phase 2 White Paper

moniqued@sema.org — Mon, 20 Apr 2009 14:59:05 -0700

Phase Two Goals:

Continue to prove the inefficiencies of current data practices and use this information to educate the industry and encourage member companies to examine and improve their product data practices.

Show the participants that perfect data, properly harmonized, lowers costs, enhances customer service, shortens time to market and increases sales.

ShopRate Calculator Master

tym@sema.org — Sat, 07 Mar 2009 05:36:18 -0800

SEMA Internet Symposium - Internet 2008 and Beyond - Miner / Ho

rene@nfistudios.com — Sat, 07 Mar 2009 05:36:15 -0800

SEMA Internet Symposium - Internet 2008 and Beyond

SEMA Internet Symposium - Internet Fundamentals - Jondron

rene@nfistudios.com — Sat, 07 Mar 2009 05:36:15 -0800

Internet Fundamentals - Dan Jondron - PDF

SEMA Internet Symposium - Yahoo - Schwartz

tym@sema.org — Sat, 07 Mar 2009 05:36:15 -0800

SEMA Internet Symposium - How to turn technology in to sales - Jondron

tym@sema.org — Sat, 07 Mar 2009 05:36:15 -0800

SEMA Internet Symposium - Internet Fundamentals - Brown

rene@nfistudios.com — Sat, 07 Mar 2009 05:36:15 -0800

Internet Fundamentals - Luanne Brown- PDF

SEMA Internet Symposium - Internet Fundamentals - Jondron / Brown

rene@nfistudios.com — Sat, 07 Mar 2009 05:36:15 -0800

SEMA Internet Symposium - Presenter Jondron / Brown - Internet Fundamentals

SEMA Internet Symposium Part 6

rene@nfistudios.com — Sat, 07 Mar 2009 05:36:15 -0800

SEMA BTC Data Pilot Program: Phase One White Paper

rene@nfistudios.com — Sat, 07 Mar 2009 05:36:14 -0800

December 2007 - SEMA BTC Data Pilot Program: Phase One White Paper

Protecting Your Intellectual Property Rights on eBay - SEMA Internet Symposium

moniqued@sema.org — Sat, 07 Mar 2009 05:36:14 -0800

eBay’s Philosophy on Infringing Items:

• eBay does not want or tolerate infringing items on its sites
– Bad for our business
– Bad for our users
• eBay will meet and exceed the requirements of law

SEMA Internet Symposium - Brand Online- Jeff Van Hoosear

rene@nfistudios.com — Sat, 07 Mar 2009 05:36:14 -0800

JVH1077 Brand Online - Jeff Van Hoosear - PDF

SEMA Internet Symposium - How to turn technology in to sales - Schwartz

rene@nfistudios.com — Sat, 07 Mar 2009 05:36:14 -0800

SEMA Internet Symposium - Presenter Schwartz

SEI08-Seminar-Super-Charge-Your-Backyard-Business-v2.pdf

rene@nfistudios.com — Sat, 07 Mar 2009 05:36:13 -0800

SS08 Education Seminars - SEI08-Seminar-Super-Charge-Your-Backyard-Business-v2.pdf

SEI08-Seminar-Turbo-Charge-Sales-BNegen.pdf

rene@nfistudios.com — Sat, 07 Mar 2009 05:36:13 -0800

SS08 Education Seminars - SEI08-Seminar-Turbo-Charge-Sales-BNegen.pdf