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- May 16 2013
- May 16 2013
Research Reports
2008 SEMA Market Study
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In 2007, retail sales of specialty automotive products reached $38.11 billion. That's an increase of 3.8 percent from 2006, and up 79.8 percent since 1998 when retail sales hit $21.20 billion. That equates to an average annual growth of nearly 8 percent year-over-year for the past 10 years. For the consumers who purchase the specialty automotive equipment industry's products, the real distinction is that performance parts and accessories make their vehicle more enjoyable. As a result, industry sales have grown at rates that are two and three times what might be expected.
SEMA PADI - April 2009
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In April, the SEMA PADI decreased, going from 30 in March to 26 this month. This month, 7% of adult American drivers indicated that they had plans to purchase specialty-equipment products sometime within the next 3 months. About 4% of consumers said that they were likely to purchase wheels, tires and suspension components, while 3% said they were likely to purchase racing and performance products and 4% said they were likely to purchase specialty accessories and appearance products.
List of Auto Parts Targeting to Enter the Chinese Specialty Equipment Market
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Vehicle customization has been growing rapidly in China, industry insiders estimate the Chinese specialty-equipment market is at approximately $12.5-$15 Billion USD. With 1.3 Billion in its population, vehicle sales reaching 93% of the U.S. passenger vehicle sales, according to data provided by JD Power & CAAM in January of 2009. SEMA has developed a new list of trade leads available to SEMA members online at www.sema.org/international. The Chinese government has begun to legalize specialty products for use in China. This is an initial list of approved products.
SEMA PADI - March 2009
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In March, the SEMA PADI decreased from 43 in February to 30 this month. This month, 8% of adult American drivers indicated that they had plans to purchase specialty-equipment products sometime within the next 3 months. About six percent (6%) of consumers said that they were likely to purchase wheels, tires and suspension components, while 5% said they were likely to purchase racing and performance products and 3% said they were likely to purchase accessory and appearance products.
2009 Enthusiast Profile - Select Pickup Owners
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Off‐roaders, toy haulers and skills tradespersons alike have gravitated toward full‐size pickup trucks for years. And owners of full‐size pickups are still spending money on performance parts and accessories for their trucks: owners of the Ford F‐Series, Chevrolet Silverado and Dodge Ram each spent, on average, in excess of $2,300 over the last year, according to the latest SEMA Automotive Lifestyles survey results.
2009 Enthusiast Profile – Corvette Owners
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Chevrolet’s Corvette has been a perennial favorite among gearheads for over half a century. From classic models to modern editions, enthusiasts continue to search for the latest high‐performance and restyling products for this iconic sports car.
Swiss Automotive Aftermarket
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The overall Swiss market demand for automotive parts, aftermarket products, accessories as well as specialty equipment was valued in 2006 at USD 949 million and is forecast to grow 3-4% over the next two years. In the past few years, U.S. exporters have garnered a small market share, registering USD 45 million in 2006 or 4.8%. Germany, which traditionally has had a strong stronghold in the market, captured the lion’s share with a total exceeding 47% of the market, followed by France with 14% and Japan with 12%.
Specialty Automotive Aftermarket in Australia
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Australia, a country of 20 million people, is world famous for a citizenry whose love of cars and vehicle customization is on a par with that of the United States, and perhaps more so in some sectors. With more than 14 million vehicles and a population a mere one-tenth the size of the U.S., Australia has one of the highest ownership of vehicles per capita in the world.
SEMA Sport Compact Council Focus Panel - nopi
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Results of the focus panel held in Atlanta at the NOPI Show.
SEMA Street Performance Council Focus Panel
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Results of the focus panel held at SpoCom in 2008.
SEMA Sport Compact Council Focus Panel - Englishtown
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Results of the focus panel held in Englishtown at Old Bridge Township Raceway Park.
PRI Jobber Panel 2008
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Results of the focus panel held at the PRI Show. Jobbers on a panel, as well as the audience, were asked questions regarding the economy and their businesses.
Japanese Aftermarket: An Overview of the Regulatory Situation
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In Japan, there are “Safety Standards”to ensure the safety of vehicles and prevent environmental pollution. Vehicles that do not meet the “Safety Standards”set out under the Road Vehicles Act cannot be driven on public roads.
Interactive Jobber Focus Group
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Results of the focus panel held at PRI. Jobbers were asked about the health of their businesses in 2007 compared to 2006.
Growth Strategies Benchmarking Report
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Growth Strategies Benchmarking Report - PDFBusiness Cycles and Cash Flow in the Automotive Performance Parts and Accessories Industry
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A quick survey was administered to SEMA members in July of 2004, and the respondents were asked a series of questions to determine the effects of business cycles on cash flow and other aspects of business. About 82% of the 98 companies surveyed stated that they do experience peaks sales throughout the year. Over half of the companies surveyed have at least two peaks throughout the year. While it is no surprise that 63.3% of total companies surveyed reported summer as their peak sales season, retailers actually rate summer and spring equally in terms of when peak sales occur. Roughly 60% of all the companies surveyed claimed that the difference between “peaks” and “valleys” range anywhere from 0 – 30%.
2009 CAR Report
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The Specialty Equipment Automotive Company of the Future: Guideposts for Strategic Planning by CAR Center for Automotive Research.2008 Compact Performance Market Update - Executive Summary
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Retail sales for the Compact Performance niche reached new heights during 2007, peaking at $6.688 billion for the year. This accounted for a 12.21% increase over 2006: the 10th consecutive year since SEMA began documenting the segment separately. Product segment changes continue to support the notion that these enthusiasts are seeking better handling, higher performing vehicles and related modifications as the market matures.
2004 Youth Study
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The SEMA Youth Study concerns what a variety of data tells us about the Gen Y band and specialty equipment activity. Gen Y consumers born 1977-1995 represent a market influx of over 70 million consumers; Gen Y has a high minority population of 34% versus the 27% in the general population. Gen Y is an elusive consumer to market to; they communicate through and interact in many dimensions; but 93 percent utilize the Internet for vehicle searches when considering purchasing versus the 62 percent of general population; 1 in 3 Gen Y would consider purchasing a vehicle over the internet86 percent of men and 53 percent of Gen Y Lifestyles respondents have personalized or modified their vehicle, 11 percent of total Gen Y respondents which have spent over $10,000 to do so.
2005 IAS Atlantic City Consumer Focus Group Report
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2005 IAS Atlantic City Consumer Focus Group Report - PDF2003 SEMA Show Onsite Market Research