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- May 23 2013
Research Reports
Financial Benchmarking Report - Distributors October 2009
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Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for October 2009. The data is presented as a rolling average and includes responses from September 2009 and August 2009 questionnaires. The data was tabulated and tracked from a total of 359 questionnaires, with a margin of error +/- 4 ½%.
There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.
Consumer Demand Index for Performance Products and Accessories (CDI) - February 2010
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The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.
The February 2010 report is based on 902 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey. The overall index experienced a four point increase from January 2010, increasing to 35 from 31.
Financial Benchmarking Report - Manufacturers October 2009
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Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for October 2009. The data is presented as a rolling average and includes responses from September 2009 and August 2009 questionnaires. The data was tabulated and tracked from a total of 437 questionnaires, with a margin of error +/- 4 ½%.
There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.
Financial Benchmarking Report - Retailers October 2009
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Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for October 2009. The data is presented as a rolling average and includes responses from September 2009 and August 2009 questionnaires. The data was tabulated and tracked from a total of 669 questionnaires, with a margin of error +/- 4 ½%.
There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.
Consumer Demand Index for Performance Parts and Accessories (CDI) - January 2010
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The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.
The January 2010 report is based on 923 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey. The overall index experienced a seven point decrease from December 2009, dropping from 38 to 31.
2009 SEMA Market Study
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In 2008, retail sales of specialty automotive products dropped to $31.85 billion. Despite the decline, the market is up 37% compared to ten years in 1999. This report provides an overall look at the entire specialty-equipment market. This market is broken down into nine niches, and each niche contains three segments.
Financial Benchmarking Report - Retailers September 2009
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Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for September 2009. Data presented as a rolling average and includes responses from August 2009 and July 2009 questionnaires. The data was tabulated and tracked from 701 questionnaires with a margin of error +/- 4 ½%.
There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.
Financial Benchmarking Report - Distributors September 2009
About this product:

Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for September 2009. The data is presented as a rolling average and includes responses from August 2009 and July 2009 questionnaires. The data was tabulated and tracked from a total of 208 questionnaires, with a margin of error +/- 4 ½%.
There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.
Financial Benchmarking Report - Manufacturers September 2009
About this product:

Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for September 2009. The data is presented as a rolling average and includes responses from August 2009 and July 2009 questionnaires. The data was tabulated and tracked from a total of 568 questionnaires, with a margin of error +/- 4 ½%.
There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.
Financial Benchmarking Report - Distributors August 2009
About this product:

Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for September 2009. Data presented as a rolling average and includes responses from August 2009 and July 2009 questionnaires. The data was tabulated and tracked from 274 questionnaires with a margin of error +/- 4 ½%.
There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.
Financial Benchmarking Report - Manufacturers August 2009
About this product:

Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for September 2009. Data presented as a rolling average and includes responses from August 2009 and July 2009 questionnaires. The data was tabulated and tracked from 626 questionnaires with a margin of error +/- 4 ½%.
There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.
Financial Benchmarking Report - Retailers August 2009
About this product:

Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for September 2009. Data presented as a rolling average and includes responses from August 2009 and July 2009 questionnaires. The data was tabulated and tracked from 630 questionnaires with a margin of error +/- 4 ½%.
There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.
Consumer Demand Index for Performance Parts and Accessories (CDI) - December 2009
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The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.
The December 2009 report is based on 922 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey. The overall index experienced a six point increase from November, rising from 32 to 38.
If Patton Ran Your Business
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Thursday, December 3, 2009; Presented by: Tom Shay, Profits+Plus
General George S. Patton was an outstanding leader who had unique ideas about how to lead the troops under his command. During this three-part workshop, Tom helped participants determine the strategies and tactics they will utilize as they combat their competitors and make 2010 a winning year.
Consumer Demand Index for Performance Products and Accessories (CDI) - November 2009
About this product:

The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days. As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.
The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.
The November 2009 report is based on 928 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey. The overall index experienced a four point decrease from October, dropping from 36 to 32.
Consumer Demand Index for Performance Products and Accessories (CDI) - October 2009
About this product:

The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days. As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.
The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.
The October 2009 report is based on 927 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey. The overall index experienced a nine point decrease from September, dropping from 45 to 36.
Consumer Demand Index for Performance Products and Accessories (CDI) - September 2009
About this product:

The SEMA Consumer Demand Index for Performance Products and Accessories (formerly PADI) measures purchase intentions of consumers (both enthusiast and mainstream) over the following 90 days. As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is likely to be an indicator of mainstream consumer demand for automotive specialty and performance products.
The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007.
The September 2009 report is based on 924 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey. The data resulted in a three point increase in the Index level from August, moving from 42 to 45.
SEMA Black Book: EPA Interim Tampering Enforcement Policy
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The purpose of this Memorandum is to state the interim policy of EPA with regard to enforcement of the “tampering” prohibition--Section 203 (a) (3)--of the Clean Air Act.
SEMA Black Book: Simplified Steps to Obtaining a CARB E.O.
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This document lists step by step the process for obtaining an Executive Order (EO). It also includes some helpful comments and suggestions for making your way through the process and coming away with a successful experience.
SEMA Black Book: Description of California Emissions Compliance Program for Aftermarket Parts
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This document summarizes the California Parts Exemption Program.
SEMA Black Book: Procedures for Exemption of Add-On and Modified Parts
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Some of the topics discussed here include: procedures for the exemption of parts; general criteria; compliance criteria; vehicle selection; and test procedures.
SEMA Black Book: Helpful Hints for Obtaining CARB E.O.
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This document includes some helpful hints an advice on getting your products in order before you apply for an EO. It also provides some information on what you should know before starting the testing process.
SEMA Black Book: Helpful Hints for Emissions Testing OBDII Compliant Vehicles
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Helpful hints for testing an OBDII compliant vehicle.
SEMA Black Book: Certification Guidelines for Diesel Performance Parts Manufacturers
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This document explains the guidelines for diesel vehicles.
SEMA Black Book: Retailing Specialty and Performance Aftermarket Parts
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This document includes a summary of the Clean Air Act. It describes vehicles that are regulated and those that are not regulated.

