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Austria Automotive and Heavy-Duty Engine Parts

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The Austrian market for automotive and heavy-duty engine parts has two sectors: the aftermarket, and original equipment manufacturers (OEMs). The aftermarket is characterized by 1) a redominance of diesel-powered vehicles: around 50% of the passenger vehicles and 100% of the heavy-duty vehicles run on diesel engines, and 2) the insignificant market share of U.S. vehicles: only 1.3% of registered vehicles are made in the USA.

 

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Austria Automotive Parts and Equipment Market Brief

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This report provides statistical information estimated by the author of this report, based on incomplete or conflicting official figures. All figures in US$ millions, Euro exchange rate used is 2004: $1=EUR 0.80.

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Austria Automotive Accessories - Performance and Customization Parts

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With over 4.1 million passenger cars registered in Austria and a parts and accessories market worth over EUR 2.3 billion ($2.9 billion) in 2004, the market for performance and customization products in Austria is expected to turn over around EUR 56 million ($69 million) this year, with a growth rate steady at 2 to 3% per annum. The single most popular product in this sector is the aluminum wheel, which has long been a part of the mainstream. Niche markets also exist for interior neon lighting products, hi-fi and entertainment systems, and window foils. Entering the Austrian market will require a careful selection of the right product mix and working with a prospective distributor to acquire all the necessary safety testing certifications.

 

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Austria Air, Oil, Fuel, and Cabin Filters for Automobiles, Trucks and Buses

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There are just over 4 million passenger vehicles registered in Austria, a country with just over 8 million residents. This number has remained steady over the past several years. There are four kinds of filters in automobiles: motor-based filters for air, oil, and fuel, and those that filter the air entering the vehicle interior (called cabin filters, pollen filters or particle filters).

 

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Australia Commercial Vehicles, Light Trucks, and Vans

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This report outlines Australia’s market for commercial vehicles specifically focusing on light trucks and vans. Light trucks are classified as “motor vehicles for the transport of goods not exceeding 5 tones” under HS Code 8704.21. Vans are classified as “motor cars and other motor vehicles principally designed for the transport of persons (not greater than 10 people) with a cylinder capacity greater than 1,500 centimeters cubed but less than 3,000 centimeters cubed” under HS Code 8703.23. The automotive industry in Australia is currently experiencing a boom. The Australian Federal Chamber of Automotive Industries forecasts new car sales to reach 980,000 by the end of 2005, which is an increase of 3% from 2004. Although the light truck market has experienced a 2.5 percent increase year-to-date, the van market is down by –1%.

 

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Australia Automotive Parts and Accessories

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This report outlines the market for parts and accessories for motor vehicles classified under HS Code 8708. It encompasses both OEM and aftermarket parts. All figures in this report are quoted in U.S. dollars and are based on exchange rate USD $1 = AUD $1.311. The automotive parts and accessories sector in Australia is currently booming. The Australian Federal Chamber of Automotive Industries forecasts new car sales to reach 980,000 by the end of 2005, which is an increase of 3% from 2004. This is significant, as demand for auto parts and accessories is linked closely to the sale of new motor vehicles.

 

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Colombia Automotive Diagnostic Equipment

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The demand for automotive diagnostic equipment is evident, taking into consideration that the average lifespan of most of the 3.3 million motor vehicles running in Colombia is twelve to fifteen years. Another factor favoring the diagnostic equipment market is the fact that approximately eighty percent of cargo and passenger’s transportation in Colombia is done by land. The high prices of vehicles and their long lifespan, as well as the poor condition of most roads in Colombia, present quite a challenge for keeping the vehicles in good mechanical condition. The approximately 80,000 motor vehicles produced annually by the three major Colombian assembly plants create a demand for after-market service.

 

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East China Automotive Aftermarket

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China is the world’s third largest car market after the United States and Japan. Last year Chinese vehicle sales totaled five million. If the Chinese economy continues to grow at its current highsingle- digit rate, Chinese passenger vehicle sales are expected to grow annually 15-18% and reach 6 to 7.4 million by 2010. At this rate, China is expected to become the second largest market in the world for vehicle sales by 2010 and may be the world’s largest by 2015. This growth makes China
the fastest growing automotive market in the world and provides great opportunity for both foreign and domestic vehicle companies and component suppliers.

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The Specialty Equipment Market in Brazil

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With a diverse population that’s known for its affinity to motorsports, the broad cultural appeal of Brazilian racing legend Emerson Fittipaldi, and a strong presence in American motorsports—Gil de Ferran, Tony Kanaan, Hélio Castroneves and
Fittipaldi’s nephew Christian Fittipaldi among the stars of the tracks—Brazil is now home to eighteen tuner publications and an
untold number of automotive, hot rod, offroad, racing and car-collector publications.

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Chile Automobile Sector

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Total new vehicle demand in Chile is expected to grow 20% in 2004. Projections for new car sales total 140,000 units, up sharply from recent years, but well below the 1997 peak of 180,000 units sold.

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Austria Passenger Vehicle Market

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This report provides basic information on the Austrian passenger vehicle market, including market overview, market size, end users, market trends, import market, domestic production, opportunities for profile building and key contacts.

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The Specialty Equipment Market in Germany

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The German market, the largest in Western Europe, is at the forefront of producing and accessorizing cars which look good and drive fast. With its renowned Autobahn, on which speeds of 200 km an hour (125 mph) are common, a highly developed culture of vehicle customization exists. From upscale specialized tuners such as Brabus, AC Schnitzer, Kamei and Irmscher who can charge upwards of $200,000 for a full vehicle customization to the smaller multibrand accessorization shops, German motorists have a wide array of options with which to accessorize their VWs, Opels and BMWs and the other cars that make up their 44 million passenger vehicle market. Interest in customization appears to be strong despite numerous regulations and testing requirements imposed by the German government and added costs imposed by local insurance companies.

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List of Auto Parts Targeting to Enter the Chinese Specialty Equipment Market

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Vehicle customization has been growing rapidly in China, industry insiders estimate the Chinese specialty-equipment market is at approximately $12.5-$15 Billion USD. With 1.3 Billion in its population, vehicle sales reaching 93% of the U.S. passenger vehicle sales, according to data provided by JD Power & CAAM in January of 2009. SEMA has developed a new list of trade leads available to SEMA members online at www.sema.org/international. The Chinese government has begun to legalize specialty products for use in China. This is an initial list of approved products.

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China Media Editorial Contacts

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To assist our members in identifying the key media contacts in China, SEMA has compiled a list of top media editorial contacts in China. Media database is available online for members at www.sema.org/international. For more information on the SEMA report on the Chinese Specialty equipment Market contact Yvonne Wang.

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Swiss Automotive Aftermarket

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Swiss Market

The overall Swiss market demand for automotive parts, aftermarket products, accessories as well as specialty equipment was valued in 2006 at USD 949 million and is forecast to grow 3-4% over the next two years. In the past few years, U.S. exporters have garnered a small market share, registering USD 45 million in 2006 or 4.8%. Germany, which traditionally has had a strong stronghold in the market, captured the lion’s share with a total exceeding 47% of the market, followed by France with 14% and Japan with 12%.

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Specialty Automotive Aftermarket in Australia

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Australia

Australia, a country of 20 million people, is world famous for a citizenry whose love of cars and vehicle customization is on a par with that of the United States, and perhaps more so in some sectors. With more than 14 million vehicles and a population a mere one-tenth the size of the U.S., Australia has one of the highest ownership of vehicles per capita in the world.

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Japanese Aftermarket: An Overview of the Regulatory Situation

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In Japan, there are “Safety Standards”to ensure the safety of vehicles and prevent environmental pollution. Vehicles that do not meet the “Safety Standards”set out under the Road Vehicles Act cannot be driven on public roads.

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Turkey Diesel Market

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The Diesel-engine vehicle market in Turkey is booming, due to increasing fuel prices. The rapid increase of the fuel prices in Turkey has changed the buying habits of Turkish automobile owners. In fact, Turkish customers are paying the highest gas prices in all of Europe. On every liter of fuel, almost 56% paid is tax. The current price of fuel per liter is $2.35. As a result, owners are looking for cheaper alternate solutions. The result is that that in 2006, the market share of diesel automobiles reached 49% of the total sales market in 2006.

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Specialty Automotive Aftermarket in Spain

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Spain car sales are expected to achieve a new record with volume projected to reach more than 1.6 million units in 2005. The record follows a 9% sales increase that resulted in an unprecedented 1.5 million new passenger vehicle sales in 2004. Small-size cars are the most popular choice of Spanish consumers, although light truck sales are growing rapidly and represented 18% of the total in 2004. Spain is the fifth-largest car market in Europe, trailing Germany, France, the UK and Italy. Spain is among the top five markets for the specialty industry and is therefore very important. “We do more business in Spain than we do in France,” noted Thomas Wunderlich of McGard.

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Specialty Automotive Aftermarket in Brazil

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Brazil has all the ingredients to grow into a strong market for specialty and performance parts and accessories. “The people are passionate about cars, trucks and motorsports and there is great interest among young people in tuning,” noted SEMA President and CEO Chris Kersting, who recently returned from a trip to Brazil.

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Specialty Equipment Market in Germany

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The German market, the largest in Western Europe, is at the forefront of producing and accessorizing cars which look good and drive fast. With its renowned Autobahn, on which speeds of 200 km an hour (125 mph) are common, a highly developed culture of vehicle customization exists. From upscale specialized tuners such as Brabus, AC Schnitzer, Kamei and Irmscher who can charge upwards of $200,000 for a full vehicle customization to the smaller multibrand accessorization shops, German motorists have a wide array of options with which to accessorize their VWs, Opels and BMWs and the other cars that make up their 44 million passenger vehicle market.

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Western Europe: Prospects for Specialty Products

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United States specialty product suppliers can succeed with marketing and sales efforts in the vast—168 million registered vehicles—European market. But given the differences in the European marketplace in terms of vehicle mix, consumer preferences and government regulation, it is not enough for American companies to simply ship merchandise primarily designed for U.S. vehicles to outlets in Europe, sit back and expect volume sales on a scale comparable to that which is established in the States. For some companies, those with appropriate products and applications, Europe is and could increasingly become a lucrative sales arena.

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Specialty Automotive Aftermarket in the U.K.

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The U.K. market, the fourth largest in Western Europe, is also one of the easiest markets in Western Europe for SEMA-member companies to gain a foothold. The lack of language barriers and the relatively regulation-free environment regarding vehicle customization form a basis for exploring the market. These two factors, coupled with a sizable and growing portion of British consumers who seek to personalize their vehicles, make the U.K. market attractive for specialty equipment companies.

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