Research Reports

Consumer Demand Index for Performance Products and Accessories (CDI) - May 2014

About this product:

Consumer Demand Index for Performance Products and Accessories (CDI) - aftermarket research, automotive accessories research, automotive aftermarket research, automotive industry research, automotive market research

The SEMA Consumer Demand Index for Performance Products and Accessories (CDI) measures purchase intentions of consumers (both enthusiast and mainstream) over the next 90 days. As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007. 

The May 2014 based on 781 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey. Since last month, the index decreased from 41 to 32.

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$49.95

Consumer Demand Index for Performance Products and Accessories (CDI) - April 2014

About this product:

Consumer Demand Index for Performance Products and Accessories (CDI) - aftermarket research, automotive accessories research, automotive aftermarket research, automotive industry research, automotive market research

The SEMA Consumer Demand Index for Performance Products and Accessories (CDI) measures purchase intentions of consumers (both enthusiast and mainstream) over the next 90 days. As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007. 

The April 2014 based on 822 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey. Since last month, the index decreased from 47 to 41.

SEMA Members may get this content for free!

Regular Price:

$49.95

SEMA Powersports: UTV Accessorization Report

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Did you know that 82% of UTV owners purchase accessories?

Did you know the average Accessorizer spends about $1,700 outfitting their UTV?

Do you know what the hottest UTV accessories are?

To learn more, download the report for FREE by clicking ADD TO CART.

The Powersports: UTV Accessorization report provides a detailed look at the fast-growing utility task vehicle (UTV or side-by-side) market.  The report examines how owners modify and accessorize their vehicles with specifics on their product selection, vehicle usage, and shopping habits.

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$0.00

Financial Benchmarking Report - Distributors, February 2014

About this product:

Financial Benchmarking Report - Retailers. aftermarket research, automotive accessories research, automotive aftermarket research, automotive industry research, automotive market research

The SEMA Financial Benchmarking Reports are management tools to see how your business compares to the rest of the industry. The reports show you YTD sales increase over last year and other key business metrics such as, sales per employee, quick ratio/cash on hand, gross margin, operational overhead, shipping costs and more. 

This is the February 2014 report of Distributor business results. The data was collected from a total of 71 specialty equipment industry retailers. 

There are a total of three Financial Benchmarking reports published each month, representing manufacturersretailers and distributors, respectively.

SEMA Members may get this content for free!

Regular Price:

$99.99

Financial Benchmarking Report - Manufacturers, February 2014

About this product:

Financial Benchmarking Report - Retailers. aftermarket research, automotive accessories research, automotive aftermarket research, automotive industry research, automotive market research

The SEMA Financial Benchmarking Reports are management tools to see how your business compares to the rest of the industry. The reports show you YTD sales increase over last year and other key business metrics such as, sales per employee, quick ratio/cash on hand, gross margin, operational overhead, shipping costs and more. 

This is the February 2014 report of Manufacturers business results. The data was collected from a total of 145 specialty equipment industry retailers. 

There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.

SEMA Members may get this content for free!

Regular Price:

$99.99

Financial Benchmarking Report - Retailers, February 2014

About this product:

Financial Benchmarking Report - Retailers. aftermarket research, automotive accessories research, automotive aftermarket research, automotive industry research, automotive market research

The SEMA Financial Benchmarking Reports are management tools to see how your business compares to the rest of the industry. The reports show you YTD sales increase over last year and other key business metrics such as, sales per employee, quick ratio/cash on hand, gross margin, operational overhead, shipping costs and more. 

This is the February 2014 report of Retailer business results. The data was collected from a total of 153 specialty equipment industry retailers. 

There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.

SEMA Members may get this content for free!

Regular Price:

$99.99

Financial Benchmarking Report - Distributors, January 2014

About this product:

Financial Benchmarking Report - Retailers. aftermarket research, automotive accessories research, automotive aftermarket research, automotive industry research, automotive market research

The SEMA Financial Benchmarking Reports are management tools to see how your business compares to the rest of the industry. The reports show you YTD sales increase over last year and other key business metrics such as, sales per employee, quick ratio/cash on hand, gross margin, operational overhead, shipping costs and more. 

This is the January 2014 report of Distributor business results. The data was collected from a total of 88 specialty equipment industry retailers. 

There are a total of three Financial Benchmarking reports published each month, representing manufacturersretailers and distributors, respectively.

SEMA Members may get this content for free!

Regular Price:

$99.99

Financial Benchmarking Report - Manufacturers, January 2014

About this product:

Financial Benchmarking Report - Retailers. aftermarket research, automotive accessories research, automotive aftermarket research, automotive industry research, automotive market research

The SEMA Financial Benchmarking Reports are management tools to see how your business compares to the rest of the industry. The reports show you YTD sales increase over last year and other key business metrics such as, sales per employee, quick ratio/cash on hand, gross margin, operational overhead, shipping costs and more. 

This is the January 2014 report of Manufacturers business results. The data was collected from a total of 164 specialty equipment industry retailers. 

There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.

SEMA Members may get this content for free!

Regular Price:

$99.99

Financial Benchmarking Report - Retailers, January 2014

About this product:

Financial Benchmarking Report - Retailers. aftermarket research, automotive accessories research, automotive aftermarket research, automotive industry research, automotive market research

The SEMA Financial Benchmarking Reports are management tools to see how your business compares to the rest of the industry. The reports show you YTD sales increase over last year and other key business metrics such as, sales per employee, quick ratio/cash on hand, gross margin, operational overhead, shipping costs and more. 

This is the January 2014 report of Retailer business results. The data was collected from a total of 181 specialty equipment industry retailers. 

There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.

SEMA Members may get this content for free!

Regular Price:

$99.99

Consumer Demand Index for Performance Products and Accessories (CDI) - March 2014

About this product:

Consumer Demand Index for Performance Products and Accessories (CDI) - aftermarket research, automotive accessories research, automotive aftermarket research, automotive industry research, automotive market research

The SEMA Consumer Demand Index for Performance Products and Accessories (CDI) measures purchase intentions of consumers (both enthusiast and mainstream) over the next 90 days. As enthusiasts represent approximately 10-15% of U.S. drivers, the Index is an indicator of mainstream consumer demand for automotive specialty and performance products.

The Consumer Demand Index is a weighted composite index, set to an initial value of 100 based on demand levels benchmarked between January and March 2007. 

The March 2014 based on 787 interviews conducted nationwide via Random Digital Dial (RDD) telephone survey. Since last month, the index decreased from 57 to 47.

SEMA Members may get this content for free!

Regular Price:

$49.95