Protect Your Business by Protecting Your Intellectual Property

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SEMA News, January 2010: Business - Protect Your Business by  Protecting Your Intellectual Property

Any good idea or product is worth protecting—especially if it’s the mainstay of your business’ success. However, the process of protecting your intellectual property (IP) may seem daunting. To help explain the procedures and ease the complexity for SEMA-member companies, the association recently hosted a webinar entitled “Patents, Trademarks and Copyrights: Ask the Experts.” It was presented by Steve Lustig of Dickinson Wright PLLC; Robb Roby of Knobbe, Martens, Olson & Bear LLP; and Merritt Blakeslee of The Blakeslee Law Firm.

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