An Opportunity For Specialty-Equipment Businesses and Dealerships

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SEMA News, December 2009: Cover Story - An Opportunity For Specialty-Equipment Businesses and Dealerships

Ford was the Vehicle Manufacturer of the Show for the 2009 SEMA Show, but its support for specialty-equipment companies goes well beyond that. The Ford Licensed Accessories Program offers qualified SEMA members the chance to boost sales of their products through Ford dealerships.

“It is a great concept and we’ve had a lot of growth with the program,” says Ernie Bunnell, vice president of sales and marketing at 3dCarbon of Newport Beach, California.

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