Best Practices: OEMs Working With SEMA Companies

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SEMA News, December 2009: Cover Story - Best Practices: OEMs Working With SEMA Companies

This is the first in a series of SEMA News stories based on the idea of “Best Practices”—the use of reliable and repeatable methods to ensure business success. In coming issues, we will delve into topics ranging from digital and traditional marketing to employer/employee relations, from getting the most out of trade shows to exploring global distribution. In each case, we will point the way to overcoming what the American Productivity & Quality Center has identified as one of three major hurdles to developing Best Practices: lack of knowledge. And we hope to help in conquering the other two: lack of motivation and lack of skills.

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