Industry Trends: Pickup Truck Research Overview

SEMA is about to unveil a new research study that provides an updated look at the market for pickup trucks and accessories. If you manufacture, distribute, sell and/or install products for the light truck segment, you don’t want to miss this opportunity to learn more about current and upcoming truck trends.

This study provides insight into how full-size and mid-size pickup owners accessorize their trucks. Learn:

• The top pickup truck accessories
• How pickup owners shop for accessories
• Accessories wanted on their next truck
• Pickup truck sales trends