
Data in this report is based on responses from the SEMA Industry Benchmarking Program questionnaire for September 2009. Data presented as a rolling average and includes responses from August 2009 and July 2009 questionnaires. The data was tabulated and tracked from 626 questionnaires with a margin of error +/- 4 ½%.
There are a total of three Financial Benchmarking reports published each month, representing manufacturers, retailers and distributors, respectively.