Thursday, August 2, 2012; Presented by: Bob Phibbs, The Retail Doctor
Do you try to motivate everyone on your sales team using exactly the same techniques? This "one-size-fits-all" approach can produce mediocre results
It sounds great to create an incentive program to juice sales, but what motivates a Driver personality style is much different than an Amiable personality. Understanding all four (including the Expressive and the Amiable,) with their strengths and weaknesses has consistently led to higher sales in many different industries
Join Bob Phibbs, The Retail Doctor, and the SEMA Education Institute (SEI) for this session, as they explore four personality styles--and how to keep these very different personality types motivated.
Bob Phibbs has helped hundreds of small and medium-sized businesses in every major industry. He is a nationally recognized expert on business strategy, customer service, sales, and marketing. With over thirty years experience beginning in the trenches of retail and extending to senior management positions, he has been a corporate officer, franchisor and entrepreneur.
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