Do you try to motivate everyone on your sales team using exactly the same techniques? This "one-size-fits-all" approach can produce mediocre results.
It sounds great to create an incentive program to juice sales, but what motivates a Driver personality style is much different than an Amiable personality. Understanding all four (including the Expressive and the Amiable,) with their strengths and weaknesses has consistently led to higher sales in many different industries.
