U.S. Manufacturers: Sell your products in China, the world's largest emerging automotive market.
U.S. Manufacturers: Sell Your Products in China, the World's Largest Emerging Automotive Market
The 2012 SEMA China Business Development Tour allows participants to gain insight into the growing specialty market for the 1.3 billion Chinese consumers. Through networking opportunities with retailers and wholesalers in both Shanghai and Beijing, participants will learn what products sell, what products are in demand, and for which applications.
A growing number of Chinese are looking to explore their country’s rougher regions by going off-road, and Jeep sales in China are surging. But China’s terrain is apparently rougher than that found in the United States—or perhaps Chinese drivers are just more radical—because U.S.-built Jeeps are not durable enough for China, an engineer with Chrysler in China told SEMA. That could be an opportunity for SEMA members.
SEMA News—July 2011
Rough Chinese Terrain Creates Market for U.S. Specialty Products
SEMA Provides Low-cost Innovative Program for U.S. Manufacturers to Meet One on One With Top Chinese Buyers
A delegation of 11 officials from five Chinese government agencies,
including the Ministry of Commerce (MOFCOM), visited SEMA for a day of
discussion on the specialty-equipment market in the United States.
U.S. specialty-parts manufacturers have until June 15 to register online at www.sema.org/china
to participate in three days of one-on-one meetings with Chinese buyers
and networking events, as well as tour the China International Auto
parts Expo (CIAPE). Hotels, meals and an interpreter are included.
Registrations of imported cars in China surged 90.2% in 2010,
according to the Japanese research company Fourin Inc., with imports
topping 600,000 units last year. SUVs accounted for 51.7% of
all imports during that period, based on new vehicle registration data,
says Fourin’s China Automotive Intelligence Report No. 24, December,