ProPledge is a program targeted to overcome the traditional barriers associated with specialty aftermarket products sold during the new-vehicle sales process—namely warranty and customer satisfaction scores (CSI).
SEMA News - December 2009
SEMA is pleased to announce a membership benefit agreement with Insignia in support of ProPledge.
ProPledge is a program targeted to overcome the traditional barriers associated with specialty aftermarket products sold during the new-vehicle sales process—namely warranty and customer satisfaction scores (CSI). By way of ProPledge, dealers can offer customers industry-backed warranted products from participating manufacturers and restylers, ensuring dealership confidence and consumer satisfaction.