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Planning to attend the 2012 edition of the SEMA Show? As in years past, Professional Restylers Organization (PRO) members can expect to find a number of activities of particular interest. So grab your Blackberry or iPhone and mark your calendar.
Sunday, October 28, 2012, marks the unofficial start of the 2012 SEMA Show, and the Manufacturers’ Rep Council (MRC) will be ready to go. As in years past, MRC will be hosting an educational session and awards recognition Sunday afternoon from 3:30 p.m.–6:00 p.m. in Ballroom D of the Las Vegas Hotel (formerly the Las Vegas Hilton). The Rep Conference, as it had come to be known, has been given a makeover and is now called the Rep Technology Roundtable.
In 1994, a small group of original SEMA-member manufacturing companies formed the World Motorsports Society. Their goal was to refocus collective efforts specifically on issues facing motorsports parts manufacturers. Chuck Blum, then president of SEMA, quickly recognized the potential of a segment-focused group and brought it under the SEMA banner as the Motorsports Parts Manufacturers Council (MPMC) in 1995.
A new element was added to this year’s Light Truck Accessory Alliance (LTAA) New Product Showcase in the form of a vehicle buildup. Dubbed “Stock Jeep to Show Jeep,” the event featured a mountain of LTAA member company products being installed on a ’12 Jeep Rubicon in front of a live audience during the Carlisle Truck Nationals in Carlisle, Pennsylvania. The Truck Nationals, which took place on August 3–5, is one of the largest light-truck enthusiast gatherings in the country.
Hot Rod Alley in the Central Hall


If you’re attending the 2012 SEMA Show on October 30 through November 2 at the Las Vegas Convention Center, be sure to stop by the Association Center located in the Grand Lobby between the North and Central Halls. The Association Center will be located just east of its usual location, closer to the glass doors.
The SEMA Scholarship Committee is pleased to announce that it will once again be auctioning an engine on eBay in conjunction with the SEMA Show to benefit the SEMA Memorial Scholarship Fund (SMSF), an organization dedicated to fostering the next generation of automotive leaders and innovators. Proceeds will help provide assistance to university, college and trade-school students seeking careers in the automotive industry. Ed Pink Racing Engines of Van Nuys, California, will again be responsible for the build.

Every SEMA Show takes on a life of its own and is remembered for the cars, the new products, the exhibits and, of course, the parties. For the Wheel & Tire Council’s (WTC) Show planning committee, the decision was made to focus on what the organization’s membership continually says are the primary benefits of being a part of the group: education and networking.
We discussed the importance of attending consumer-based shows and events in the May/June 2012 issue of SEMA Member News. In this issue, we’ll look at inexpensive ways to promote your business on the web.