Member News

  • Posted on:
    Nov 1 2011 - 3:20pm

    HRIA LogoHot Rod Alley may be one of the smaller sections of the annual SEMA Show, but it is also one of the oldest. A trip through Hot Rod Alley reveals innovations, products and history that have been the foundation for many of the other areas of the Show.

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    Nov 1 2011 - 1:20pm

    SEMA Scholarships CommitteeEach year, the SEMA Memorial Scholarship Fund distributes between $100,000–$150,000 in scholarships to deserving students who plan to pursue careers in the automotive industry. The distributions include awards for vocational schools and two-year, four-year and postgraduate work, with a percentage designated for the families of employees of SEMA-member companies. There is also a Loan Forgiveness Program to help repay student loans for employees of SEMA-member firms. This year, three eBay auctions will contribute significant awards to the SEMA Memorial Scholarship Fund.

  • Posted on:
    Nov 1 2011 - 1:01pm

    When the doors open for this year’s SEMA Show at 9:00 a.m., November 1, eager attendees will swarm the Las Vegas Convention Center floor with maps in hand, comfortable shoes on their feet and a bundle of business cards in their briefcases. It will begin a week of meet-and-greet, show-and-tell and shaking hands.

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    Nov 1 2011 - 12:54pm

    Wheel & Tire Council (WTC) - SEMA CouncilIt is that time again! The 2011 SEMA Show is nearly upon us, and you can almost hear the hustle and bustle of the South Hall beginning to rev up as exhibitors, buyers and media all prepare for what is anticipated to be a fantastic Show. The Show offers so many opportunities for attendees that it is often difficult to schedule your time and take advantage of everything. A few of the must-attend events for the wheel and tire segment of the specialty-equipment industry are hosted by the Wheel & Tire Council (WTC) and include a general membership meeting, networking, the awards reception and educational programming. Do not miss these opportunities to get involved, influence change and better position your business.

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    Nov 1 2011 - 12:42pm

    Street Performance Council (SPC) - SEMA CouncilTo help kick off its annual Leadership Days, held July 27–29, SEMA introduced automotive businesses to the latest technological trends and opportunities with the Business Technology Symposium (BTS). Held at the Renaissance Hotel in Long Beach, California, the day-long gathering presented participants with solid education, proven strategies and best practices from experts in the fields of online marketing, multimedia sales and eCommerce.

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    Nov 1 2011 - 12:33pm

    Professional Restylers Organization (PRO) - SEMA CouncilThere is no better place to kick off your SEMA Show week in Las Vegas than at the third annual NovemberFest awards reception on Tuesday evening, November 1. The event—open to all council members and guests who’d like to learn more about the Professional Restylers Organization (PRO)—will be held at the Las Vegas Hilton, Ballroom B, 5:30 p.m.–7:30 p.m.

    The festivities include a salute to recipients of the prestigious PRO awards: Restyler of the Year, Manufacturer of the Year, Nat Danas Person of the Year and the Jim Borré Lifetime Achievement honoree. To R.S.V.P., visit the PRO webpages at www.SEMA.org/pro, or stop by PRO booth #12461 located in the North Hall of the Las Vegas Convention Center (LVCC) to pick up free tickets on-site.

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    Nov 1 2011 - 12:20pm

    Manufacturers Rep Council (MRC) - SEMA CouncilAs plans are made and schedules set for the 2011 SEMA Show, it is important to remember the conferences, meetings and networking opportunities designed specifically to address the manufacturers’ rep segment of the specialty-equipment industry. One of the most important is the Manufacturers’ Rep Council (MRC) Rep Conference and Awards Ceremony, which will take place on Sunday, October 30, 3:30 p.m.–6:30 p.m., at the Las Vegas Hilton Pavilions 1–2.

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    Nov 1 2011 - 10:51am

    Motorsports Parts Manufacturers Council (MPMC) - SEMA CouncilEstablished in 1995, the Motorsports Parts Manufacturers Council (MPMC) was the first SEMA council. Not coincidentally, many of today’s MPMC member companies were also original SEMA members when the association was formed in 1963 as the Speed Equipment Manufacturers Association. As SEMA grew to represent companies in virtually all facets of the automotive aftermarket, speed and performance manufacturing companies formed MPMC as a means of focusing volunteer efforts on their own niche of the industry. Today, MPMC remains the only SEMA council dedicated solely to manufacturers.

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    Nov 1 2011 - 10:42am

    Light Truck Accessory Alliance (LTAA) - SEMA CouncilLight Truck Accessory Alliance (LTAA) member companies once again showed off their latest products at the second annual LTAA New Product Showcase. The event was part of the Carlisle Truck Nationals on August 5–7, in Carlisle, Pennsylvania. The Carlisle Truck Nationals hosts one of the largest gatherings of truck enthusiasts in the country. In addition to hands-on exposure in front of this crowd, each product entered in the showcase is professionally photographed, and the photos and product descriptions are posted in a gallery on the LTAA webpages (www.SEMA.org/ltaa). The photos are also presented in a video in the LTAA booth and during the LTAA Fall Nationals Awards Reception at the SEMA Show.

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    Nov 1 2011 - 10:10am

    Automotive Restoration Market Organization (ARMO) - SEMA CouncilMembers of the Automotive Restoration Market Organization (ARMO) and other automotive restoration industry professionals have many opportunities to network at the 2011 SEMA Show. Mark your Show calendar now; you don’t want to miss any of them.

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    Nov 1 2011 - 9:25am

    Whether your company is a long-standing SEMA member or you decide to join while at the 2011 SEMA Show, there are benefits you should take advantage of while you’re in Las Vegas.

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    Nov 1 2011 - 7:39am

    Membership in the Young Executives Network (YEN) provides an opportunity for young professionals to network with influential industry leaders and other SEMA members in various market niches. It also gives them a unique chance to listen and learn, and it provides the industry with a youthful point of view. Joining YEN is the first step to becoming one of the future leaders of the automotive specialty-equipment market.

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    Oct 26 2011 - 10:31am

    Hot Rod Industry Alliance (HRIA) - SEMA CouncilHot Rod Alley may be one of the smaller sections of the annual SEMA Show, but it is also one of the oldest. A trip through Hot Rod Alley reveals innovations, products and history that have been the foundation for many of the other areas of the Show.

    The hot-rod market looks to make a big rebound in 2012, as seen by the variety of new products that will be featured in this area. According to SEMA research reports, the number of unique buyers indicating an interest in the hot-rod market has increased 54% over the same period in 2010. There is also a renewed interest hot rods among a younger audience, with nearly half of the hot-rod enthusiasts at the Show under the age of 41.

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    Sep 1 2011 - 10:14am

    Street Performance Council (SPC) - SEMA CouncilCollaboration is a frequently used term, but rarely do we get the chance to participate professionally in true collaborative efforts. I have made it one of the Street Performance Council’s (SPC) goals to better partner with SEMA, our sister councils and outside organizations in order to bring about the advancement of our unique individual groups.

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    Sep 1 2011 - 9:36am

    Professional Restylers Organization (PRO) - SEMA CouncilEvery two years, in accordance with guidelines established by the SEMA Board of Directors, council Select Committee members are charged with choosing a current committee member to serve as chair-elect. This year, Jeff Fink of Advantage Truck Accessories was declared the winner when the votes were tabulated for the Professional Restylers Organization (PRO) position.

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    Sep 1 2011 - 9:12am

    SEMA Scholarships CommitteeStudents preparing for careers in the automotive industry were eligible to receive financial awards ranging from $1,000–$4,000 through the 2011 SEMA Memorial Scholarship Fund.

    “Paying for a high-quality education is a challenge for many, particularly in today’s tough economy,” said Jamie Eriksen, SEMA education director. “SEMA is pleased to play a part in helping students prepare for careers in an innovative and exciting industry.”

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    Sep 1 2011 - 9:06am

    Manufacturers Rep Council (MRC) - SEMA CouncilThe 10th annual Manufacturers Rep Council (MRC) Rep Conference returns to Las Vegas and will take place during the 2011 SEMA Show. Join the MRC for an open and interactive session addressing the industry’s biggest challenges in a turbulent economy. It’s an event that all WDs, manufacturers and reps will not want to miss!

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    Sep 1 2011 - 8:51am

    SEMA councils and committees hold elections every June for Select Committee members who will begin their terms in July. Select Committee members are dedicated volunteers who are elected by the members of the council to serve in various leadership capacities for the benefit of fulfilling their council’s or committee’s mission statement. Without the help of these brilliant and tireless volunteers, advancements on behalf of our members could not be possible.

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    Sep 1 2011 - 8:43am

    Motorsports Parts Manufacturers Council (MPMC) - SEMA CouncilSEMA Member News caught up with two of the newest Motorsports Parts Manufacturers Council (MPMC) Select Committee members recently to ask them a few questions about their involvement in the industry and what they see ahead in MPMC. In this month’s edition we hear from Jim Hughes of Hughes Performance and Kelli Wilmore of MasterCraft Safety. Jack McInnis of Dart Machinery will finish out this series in the next installment of SEMA Member News.

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    Sep 1 2011 - 8:20am

    Wheel & Tire Council (WTC) - SEMA CouncilSelect Committees are elected by the members of their councils to serve two-year terms. They participate in monthly conference calls and meetings that are held at various trade events throughout the year. Each Select Committee member volunteers for at least 20 hours throughout the year, and some volunteer even more. Some share their experience and vision; some provide creative solutions to challenges their member companies face; others get their hands dirty and get it done. Each Wheel & Tire Council (WTC) Select Committee member is supported by his or her company in the council’s efforts. For that we say “thank you” to those companies!

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    Sep 1 2011 - 7:54am

    Light Truck Accessory Alliance (LTAA) - SEMA CouncilKelly Kneifl’s term as Light Truck Accessory Alliance (LTAA) chairman ended in the spring, and George Lathouris of Keystone Automotive Operations assumed the chair position. Earlier in the year, LTAA chose Melanie White of Hellwig Products as the new chair-elect. SEMA Member News caught up with each of these busy truck-accessory professionals to ask them about their plans for the next two years.

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    Sep 1 2011 - 7:40am

    Hot Rod Industry Alliance (HRIA) - SEMA CouncilTammy Holland has been involved in the automotive aftermarket industry for more than 14 years in the sales communications division of COMP Performance Group. During that time, she has served on many SEMA committees and received numerous SEMA awards, including the 2004 SEMA Young Executive of the Year. Holland has been instrumental in recognizing the importance of growing the next generation of executives in the industry by helping to establish an award for those individuals that support the growth of the industry’s younger executives. She includes Ron Coleman and Scooter Brothers of Comp as her personal mentors, and her favorite aspect of the hot-rod hobby is the people.

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    Sep 1 2011 - 7:24am

    Automotive Restoration Market Organization (ARMO) - SEMA CouncilIf you are in the automotive restoration industry and are looking for an edge in business, there is no better time to join the Automotive Restoration Market Organization (ARMO). In the first six months of 2011, ARMO launched four new and/or improved member benefits.

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    Sep 1 2011 - 1:10am

    Every year, American businesses spend billions of dollars on credit card processing. Even an average small business accepting credit card payments spends thousands each month. Knowing how much these costs impact member businesses, SEMA sought a solution.

  • Posted on:
    Jul 1 2011 - 1:20pm

    Motorsports Parts Manufacturers Council (MPMC) - SEMA CouncilThe 2011 Motorsports Parts Manufacturers Council (MPMC) Media Trade Conference (MTC) returned to the Embassy Suites LAX South after a one-year detour in 2010. This marks the eighth time in the last nine years that the event was hosted at the location in El Segundo, California, and by all accounts, the return proved to be the right move after record-setting rains during the 2010 event at a facility with an open-air setting.

    “This property continues to serve the event well,” said MPMC Chairman Kyle Fickler of Weld Racing Inc. “The layout lends itself to our purposes, and it’s completely under a roof—something we will never again take for granted after last year! The hotel staff was very attentive to our needs, responded to feedback from previous years and was very accommodating to last-minute changes on site. It’s cliché, but 2011 was definitely the best Media Trade Conference yet!”

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    Jul 1 2011 - 1:08pm

    Light Truck Accessory Alliance (LTAA) - SEMA CouncilThe Light Truck Accessory Alliance (LTAA) and its member companies are gearing up for the second annual LTAA New Product Showcase. Carlisle Events will once again host the Showcase at the Carlisle Truck Nationals, August 5–7, 2011, in Carlisle, Pennsylvania. Last year’s inaugural event drew 35 products from 15 LTAA-member companies, including two fullsize display trucks. This year’s event promises to be even bigger and better.

    “The event came together very quickly last year,” said LTAA Chair-Elect Melanie White of Hellwig Industries. “Even with minimal time to market it, the response from our members was very positive, and the post-event feedback made it easy to plan for a second event in 2011. If you are an LTAA-member company and have not signed up a new product or products, there is still time to get in. Registration is online and takes just a few minutes.”

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    Jul 1 2011 - 12:52pm

    Hot Rod Industry Alliance (HRIA) - SEMA CouncilCustomer service is nothing more than communication. We are not selling just metal, chrome, rubber or plastic. We are selling information and services.

    So what does the customer really want from you? Well, think about what you would want if you were the customer. You are perfectly willing to pay a fair price for a product that you have decided best serves your purpose. Your selection criteria may range widely based on price, quality, delivery, features, reputation and so on. When you are ready to make a purchase, you have formed expectations about all of these categories. All you want is to have those expectations fulfilled.

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    Jul 1 2011 - 11:09am

    Automotive Restoration Market Organization (ARMO) - SEMA CouncilLike other SEMA councils and committees the Automotive Restoration Market Organization (ARMO) came to be out of necessity. As SEMA membership grew to encompass all aspects of the automotive specialty-equipment market, industry leaders recognized the need for a volunteer group to focus on the specific needs of the restoration market.

    In early 1991, Jim Wirth attended a SEMA management conference and was impressed by the way SEMA-member companies were working for the betterment of the automotive aftermarket. Already heavily involved in the restoration industry as an enthusiast and the founder of the Springfield Auto Swap Meet and Car Show, Wirth suggested to several friends that restoration companies could benefit from a similar organization. By the end of that year, ARMO was formed and recognized as a SEMA committee.

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    Jul 1 2011 - 10:15am

    Lee McGuire, director of marketing and operations for Skyjacker Suspensions, will assume the chairmanship of the Young Executive’s Network (YEN) in July. She has been involved in the automotive specialty-equipment industry for eight years and will attend her ninth SEMA Show in November. She became a member of YEN in 2005 and, after a Loan Forgiveness Award that same year from the SEMA Scholarship Fund, determined that she should serve the industry as a way to give back. She says that being a volunteer and serving on the YEN Select Committee have been great experiences. She recently answered a few questions about her passions and goals.

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    Jul 1 2011 - 8:06am

    SEMA Scholarships CommitteeThe SEMA Education Institute (SEI) has added a new SEMA Social Media Course to its comprehensive online library, which is designed to help industry professionals develop career-advancing skills. The six-session course, available for a limited time without charge at www.SEMA.org/eLearning, begins with Social Media Foundations, an introduction to the social-media concept. The five subsequent sessions describe how automotive specialty-equipment companies can leverage outrageously popular social media channels to help promote and market their businesses.

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    Jul 1 2011 - 7:51am

    Marla Moore has been involved in the automotive specialty-equipment industry for 30 years, working with mentors that included SEMA icons such as Mark Heffington, Ron Coleman, Scooter Brothers, Jim McFarland and Amy Faulk. In fact, it was Faulk—a founding member of both the Motorsports Parts Manufacturers Council (MPMC) and the SEMA Businesswomen’s Network (SBN)—who encouraged Moore to become active with SEMA.

     

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    Jul 1 2011 - 7:40am

    Wheel & Tire Council (WTC) - SEMA CouncilOver the past 100 years, tires and the wheels that support them have gone through significant changes as a result of technical innovations in design, technology and materials. No single factor affects the handling and safety of a car more than the tires and wheels it rides on and how the two work together as a unit.

    One nagging question has been whether rims designed for bias-ply tires can handle the stresses placed on them by radial-ply tires. The answer depends on how the rim was originally designed and built as well as the number of cycles on it and how it has been used. Most importantly, it depends upon the construction of the tire and how it transmits the vehicle’s load. A new white paper, now available under the “WTC Resources” box on www.SEMA.org/WTC, describes how bias and radial tires differ in working with the rim to provide a safe ride.

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    Jul 1 2011 - 7:27am

    Street Performance Council (SPC) - SEMA CouncilThe next chairman of the Street Performance Council (SPC) has been involved with the organization since it was a fledgling committee trying to get attention for tuner manufacturers and enthusiasts. Tyler Tanaka, vice president of business development for PostRelease, a developer of next-generation interactive entertainment and rich Internet applications, has been an active participant in the automotive aftermarket for more than 20 years. Foreseeing the importance of forums and social networks, he became an early adopter and firsthand user. SEMA Member News recently engaged in a Q&A session with this forward-thinker.

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    Jul 1 2011 - 6:53am

    Professional Restylers Organization (PRO) - SEMA CouncilIn the years since the Professional Restylers Organization (PRO) first burst on the industry scene, it has taken the lead in providing valuable tools and resources to its members. But to understand how and why PRO came to be calls for a look at where it began—and how far it’s come.

    Originally known as customizing, restyling emerged as an outgrowth of the soft trim industry as new suppliers entered the market in the ’70s and ’80s. Among the first products introduced into the market were body-side moldings, vinyl pinstripes and graphics, sunroofs, ground effects and roof treatments.

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    Jul 1 2011 - 6:37am

    Manufacturers Rep Council (MRC) - SEMA CouncilWith the fierce competition of today’s automotive specialty-equipment industry, independent manufacturers’ representatives play an important role in bringing products to market. But reps need representation, too, in order to make their voices heard in this challenging yet rewarding industry. The Manufacturers’ Rep Council (MRC) provides that exclusive representation.

    Working together, members strive to uphold the segment’s professional image and address its vital interests. MRC’s primary objective is to provide a forum for manufacturers’ representatives for the purpose of increasing their impact as an industry, exploring issues of common interest and concern, increasing their collective knowledge and elevating the overall image of the profession. MRC leadership has made a concerted effort to expand its involvement at industry events so that the MRC can get the best feel for the pulse of the industry and promote rep services.

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    May 1 2011 - 12:35pm

       
       
    By the time you read this, I will be close to completing my term as the chairman of the SEMA Young Executives Network (YEN). As I reflect back, one phrase rises to the top of every thought: Just do it.

    I didn’t know anything about the industry when I accepted a new position with a leading accessories distributor in the southeastern market in 2003, but I took a chance hoping that I could begin a new and different career path. I realized that I loved this industry after only a few months of learning the ropes from some well-known industry veterans and then attending my first PWA Conference and SEMA Show.

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    May 1 2011 - 10:58am

     

    SEMA Scholarships Committee 

       

    How can the industry help attract and “train up” the next-generation workforce? One way is to connect with colleges, universities and trade-school programs to offer paid or unpaid internships to qualified, enthusiastic students. There is great value in offering these opportunities to students who are evaluating which industries they should pursue. And it’s also an effective way for a company to identify candidates for future employment. Moreover, it can infuse a company with new energy and innovative ideas.
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    May 1 2011 - 10:06am

       
       
    Tammy Holland has been involved in the automotive specialty-equipment industry for more than 14 years with Comp Performance Group in sales communications, and she has been active in the industry since 1999. She is the mother of two children, 20-year-old Brittany and 15-year-old Draven, and she currently serves as the chairman of the SEMA Businesswomen’s Network (SBN). SEMA Member News took a few minutes recently to talk with her about her commitment to the industry and her journey within it.

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    May 1 2011 - 9:28am

       
       
    The Wheel & Tire Council (WTC) started in roughly 1996–1997 as the Wheel Industry Committee (WIC). Larry Anderson was essentially the founder; he pushed for years to create this thing and managed to get many companies—competitors, no less—in the same room for the greater good. That is no doubt why he was the first chairman and the first recipient of the WTC Person of the Year award.

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    May 1 2011 - 9:11am

       
       
    If that sounds overstated, consider that worldwide shipments of smartphones in 2010 alone—mobile phones running a BlackBerry, Android, Apple, Palm or Windows operating system with advanced features, such as Internet access—were 270 million units, a 55% increase over 2009. Tablet devices, such as the Apple iPad, are rapidly becoming a significant force in mobile marketing, with forecasted 2011 sales between 35 million and 70 million units. In fact, more people are projected to access the Internet with a mobile device than with a computer by 2013.

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    May 1 2011 - 8:56am

       
       
    Two years ago, Karl Stearns assumed the position of Professional Restylers Organization (PRO) chairman after having served two years as chair-elect. At the same time, Eldon Bracken was chosen by his peers on the Select Committee to serve in the chair-elect slot.

    Flash forward to 2011. The pendulum has gone full swing. Stearns is stepping down and will serve as chairman emeritus. Bracken is stepping up to chairman, and Jeff Fink is preparing to take over as chair-elect.

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    May 1 2011 - 8:41am

       
       
    More courts throughout the United States are ruling that employees have the right to rely on representations made before hiring and during the working relationship. As a result, discharged employees are suing—and winning lawsuits against—ex-employers for breach of oral agreements promising secure employment and even jobs for life. But employers can avoid these situations.

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    May 1 2011 - 8:07am

       
       
    The Motorsports Parts Manufacturers Council (MPMC) changed the date of its annual Long-Range Planning (LRP) meeting. The change represents just one of the things MPMC Chairman Kyle Fickler and Chair-Elect Vic Wood are implementing in hopes of charting a course for MPMC’s future.

    “Vic and I are committed to building MPMC’s value to the members and to helping the council develop a clear path into the future, with goals and plans,” said Fickler. “For the past several years, we’ve held our LRP on the Friday after the Media Trade Conference (MTC).

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    May 1 2011 - 7:41am

       
       
    Invis-A-Rack is a new company, is a new SEMA/LTAA member and has a brand-new, innovative product. The Invis-A-Rack is a collapsible rack that can be used to transport construction material for a job or a canoe for a camping trip when needed. When not in use, the Invis-A-Rack folds out of sight to return the truck to a personal-use vehicle. SEMA Member News recently spoke with Donny McCall, the company’s president.

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    May 1 2011 - 7:23am

       
       
    First unveiled in 2002, the Automotive Restoration Market Organization (ARMO) Take a Kid to a Car Show (TKCS) program has consistently delivered a simple message to restoration enthusiasts the world over: Take a Kid to a Car Show. Through the program, car show promoters, organizers and enthusiasts may download public service ads (PSA) and announcements in various sizes and with various images and messaging.

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    May 1 2011 - 6:55am

      Home 
       
    If you’re in the know, you were definitely one of the 130 people in attendance at the first SEMA Town Hall meeting held February 4 in Phoenix, Arizona. The first in a series of similar events to be held around the country, the “in” crowd networked beside vintage vehicles, provided SEMA with direction on how to better serve the automotive aftermarket and enjoyed entertainment by an a cappella group who specialized in singing classic Beach Boys songs.

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    Mar 28 2011 - 8:58am
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    Mar 1 2011 - 1:50pm
       
       
    Chris Fairless has been involved in the automotive specialty-equipment industry for 32 years, combining 10 years in retail and wholesale for Van Iderstine Speed Centers with five years in manufacturing for Russell Performance and 17 years as a manufacturer’s representative. He recently became a principal with SS Sales & Marketing.
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    Mar 1 2011 - 11:50am
       
       
    The inaugural Light Truck Accessory Alliance (LTAA) New Products Showcase event, held at the All Truck Nationals in Carlisle, Pennsylvania, on August 6–8, 2010, proved to be a hit with both the LTAA participants and event attendees. This brand-new LTAA member benefit gave participating companies the opportunity to display products in front of one of the largest gatherings of truck enthusiasts in the country.
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    Mar 1 2011 - 11:13am
     
       
    There may be nothing more American than a hot rod! As the rest of the world continues to adopt elements of our unique cultural identity, there are few things left that are truly American. Classic hot rods and musclecars are 100% American made. Unfortunately, these vehicles have long struggled to find their place in the law. Too often, a lack of knowledge and experience on the part of legislators has led to bad laws that negatively impact our industry and the hobby. However, the staff and membership of SEMA and the Hot Rod Industry Alliance (HRIA) can have a direct impact on safeguarding the tradition of hot rodding in America.
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    Mar 1 2011 - 11:00am
     
       
    Spring is in the air, which means time is running out for Automotive Restoration Market Organization (ARMO) member companies to register products for the ARMO New Products Showcase. This annual event is held each year at Spring Carlisle in Carlisle, Pennsylvania. The New Products Showcase affords ARMO-member companies the opportunity to display their product(s) in front of one of the single largest gatherings of automotive restoration enthusiasts in the world. The 2010 Spring Carlisle event featured 2,000 collector and special-interest vehicles for sale and 8,100 vendor spaces.
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    Mar 1 2011 - 10:57am
       
       
    The Motorsports Parts Manufacturers Council (MPMC) inducted four inaugural members to its Hall of Fame during a casual breakfast gathering at the Performance Racing Industry (PRI) Show in Orlando, Florida, on Friday, December 10, 2010. The four inductees were recognized as not only founding members of the MPMC, but also as active members of SEMA, the council and the industry. The affair began at 8:00 a.m., but upward of 100 people had no problem with the early call to share the special moment with the inductees.
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    Mar 1 2011 - 9:50am
      Home 
    SEMA is on the move, and if you’re in the industry, you’ll want to know about it. The association’s presence this year at town hall meetings across the country is part of an important new strategic direction. Through the first six months of 2011, members of the SEMA staff will be visiting Scottsdale, Arizona, Fort Worth, Texas, and Charlotte, North Carolina, to join with local SEMA-member companies in hosting a series of relaxed, casual, grassroots gatherings of members. These town hall meetings will serve a number of purposes, including:
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    Mar 1 2011 - 9:34am
       
       
    Today’s business environment is changing quickly. Training and information are essential to a company’s success. Realizing this several years ago, the SEMA Board of Directors created the SEMA Education Institute (SEI) as a strategic commitment to meet the industry’s need for personal training and professional development.
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    Mar 1 2011 - 9:15am
      Scholarships Committee 
       
    Students preparing for careers in the automotive industry may be eligible to receive financial awards ranging from $1,000–$4,000 through the 2011 SEMA Memorial Scholarship Fund. The scholarship application, which is due April 1, 2011, and requires college transcripts and letters of recommendation, is now available at www.sema.org/scholarships.
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    Mar 1 2011 - 8:58am
       
       
    When this industry began more than 75 years ago, the men were racing ’32 roadsters across the dry lakes of Southern California while the women were racing around the house, making sure they had a clean place to live and food on the table. Today, women are as much a part of this industry as the men, with roles that include driving race cars, managing businesses, building project vehicles and more.
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    Mar 1 2011 - 8:26am
       
       
    A few years ago, SEMA and its Wheel & Tire Council (WTC) worked with the Society of Automotive Engineers (SAE) to develop an industry testing practice for aftermarket wheels. SAE J2530 (Aftermarket Wheels Performance Requirements and Testing Procedures) outlines performance and sampling guidelines, testing procedures and marking requirements for aftermarket wheels used on cars, light trucks and multipurpose vehicles.
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    Mar 1 2011 - 8:11am
     
       
    Because “social media” are such buzzwords these days, a lot of people think that these new channels somehow exist in a different dimension of the space-time continuum and that different rules and laws of physics apply. Yes, social media channels are immediate. Yes, social media channels are broadcast platforms for the hitherto voiceless. And, yes, everybody is doing it. But when it comes to customer service and building and protecting your business reputation, the same principles apply in social media as in all other channels of communication between you and your customers.
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    Mar 1 2011 - 7:58am
       
       
    Serving on the Select Committee or as chairman of a council is a huge honor. It signifies that you’ve earned the confidence and respect of your peers. It also gives you an opportunity to be closely involved in the issues affecting your industry and to have a part in shaping how those issues are addressed. I’ve been privileged to serve as a member of the Professional Restylers Organization (PRO) Select Committee since 2000. I’ve also joined the ranks of the few who have become the chairman of PRO. As I’ve worked for the council for the last few months of my term as chairman, I wanted to share some thoughts on volunteer leadership.
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    Feb 1 2011 - 9:46am
    Official SEMA Member Logo 
    Each year, a group of dedicated employees of SEMA-member companies recruits new SEMA and council members. Through the SEMA Ambassador Program, members have an ideal way to develop relationships within the industry and to recruit new members.
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    Feb 1 2011 - 9:46am
      Official ARMO Logo 
    The annual ARMO Industry Awards Reception played to a packed house at the Las Vegas Hilton during the 2010 SEMA Show. Dennis Gage, host of the TV show “My Classic Car,” once again emceed the event. Gage is a lifelong car enthusiast and longtime supporter of ARMO. He served as ARMO’s board liaison during his three terms on the SEMA Board of Directors.
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    Feb 1 2011 - 9:46am
    Official HRIA Logo 
    Hot Rod Industry Alliance (HRIA) member companies met at the Las Vegas Hilton during SEMA Show week to give out the annual HRIA awards to industry leaders and legends. The most influential hot-rodding companies in the industry hand out their awards at this event along with HRIA’s Hall of Fame awards. HRIA wishes to thank all of the sponsors of this great event.
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    Feb 1 2011 - 9:46am
    Official LTAA LogoLTAA’s annual industry awards reception took on an entirely new look at the 2010 SEMA Show in Las Vegas. Playing off LTAA’s longtime support of Victory Junction Gang Camp, LTAA hosted the first-ever LTAA Fall Nationals Pinewood Drags. A six-lane Pinewood Track was assembled right in the reception hall and, in keeping with the racetrack theme, hamburgers and hot dogs were the main fare.
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    Feb 1 2011 - 9:46am
      Official MPMC Logo 
    Motorsports Parts Manufacturers Council (MPMC) volunteers and SEMA staff are busy readying for the 14th annual MPMC Media Trade Conference, which takes place on January 25–27, 2011. The event returns to its longtime home this year at the Embassy Suites LAX South hotel in El Segundo, California, after a one-year hiatus in 2010.
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    Feb 1 2011 - 9:46am
      Official MRC Logo
    The annual Manufacturers’ Rep Council (MRC) awards ceremony was held at the Las Vegas Hilton prior to the opening of the 2010 SEMA Show. The event attracted a packed room of manufacturers’ representatives gathered to witness the induction of Jim Considine Jr. into the SEMA MRC Hall of Fame and the presentation of the Sales Team Annual Recognition (STAR) award to TruXedo.
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    Feb 1 2011 - 9:46am

      Official Pro Logo 
    There’s nothing quite like the SEMA Show to pump up enthusiasm and provide a venue in which to rub shoulders with industry movers and shakers. To kick off the week, the Professional Restylers Organization (PRO) hosted the second annual NovemberFest reception at the Las Vegas Hilton on Tuesday, November 2. PRO used the gala occasion for the 16th consecutive year to salute key players who have made outstanding contributions to the restyling industry.

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    Feb 1 2011 - 9:46am
       
    The SEMA Businesswomen’s Network (SBN) announced its annual awards to three deserving industry professionals at the SEMA Networking Breakfast, Powered by the SBN, on Thursday, November 4, 2010, at the SEMA Show in Las Vegas. The SBN Woman of the Year award was presented to S. Kellie Colf from AfterMarketer Club. Wade Kawasaki from Exports International received the coveted Athena Award, and John Menzler from Comp Performance Group was honored with Mentor of the Year.
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    Feb 1 2011 - 9:46am
     

    SEMA Scholarships Committee

    The SEMA Show Student Program gives students access to the event’s Education Days sessions, key industry events and the opportunity to walk the Show floor and volunteer to work in exhibitors’ booths. Thirty national and international schools took part in the student program at the 2010 SEMA Show, with more than 620 students and faculty participating in a wide range of events.
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    Feb 1 2011 - 9:46am
      Official SPC Logo 
    Each year, the Street Performance Council (SPC) honors the industry’s top businesses and individuals for their contributions to the street performance sector of the specialty-equipment market. The winners of these awards were recognized at the 2010 SEMA Show SPC Awards Reception, which took place on November 3, 2010, at the Las Vegas Hilton during the SEMA Show.
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    Feb 1 2011 - 9:46am
      Official WTC Logo 
       
    SEMA Show week is time to network, plan and honor those individuals who have made significant contributions to their respective segments of the industry. The Wheel and Tire Council (WTC) hosted its Industry Awards Reception against the backdrop of the Renaissance Hotel pool and Envy Cellar. This special evening was made possible through the generous sponsorships of Mickey Thompson Performance Tires, Ultimate Wheel & Tire Plus Sizing Guide, the Law Offices of Douglas A. Frymer, Standards Testing Labs and Tru-Align. The tropical-themed event culminated with the Lifetime Achievement and Hall of Fame induction ceremony.
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    Feb 1 2011 - 9:46am
       
    The annual Young Executives Network (YEN) reception was help on Tuesday night, November 2, at the Renaissance Hotel pool deck during the 2010 SEMA Show. The reception allowed attendees the opportunity to network with peers and industry leaders, including members of the SEMA Board of Directors, SEMA staff and SEMA Hall of Fame members.