Restyling the Future: A Pictorial Year in Review

SEMA Member News—March/April 2012

Restyling the Future: A Pictorial Year in Review

In 2011, the Professional Restylers Organization (PRO) continued its efforts to advance the restyling and customization segment of the automotive specialty-equipment industry. To better understand and appreciate some of the ways in which PRO worked to benefit the industry, take a look at the accompanying pictorial year in review.

 

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Technical Training: During the 2011 Technical Skills & Training Conference (TSTC) held at Wyotech Blairsville in Blairsville, Pennsylvania, installers were given the opportunity to learn hands-on techniques for installing everything from mobile electronics to graphics and paint protection.
  member news, aftermarket news, automobile events, automotive industry news
Product Knowledge: Attendees at TSTC were also provided with exclusive access to industry-leading manufacturers to learn about the latest products and how to best sell them. Doug Jacobs of Restylers’ Choice led the session.
     
member news, aftermarket news, automobile events, automotive industry news
Education: PRO co-sponsored and participated in many discussion panels during the 2011 Dealer Day conference, which educates dealers on accessory integration and best practices for increased sales and profit.
  member news, aftermarket news, automobile events, automotive industry news
Networking: Nearly 300 industry professionals gathered for PRO’s annual NovemberFest reception, where ideas were exchanged and lasting business partnerships were built.
     
member news, aftermarket news, automobile events, automotive industry news
Business Tools: PRO revised and updated its “Fast Track to Accessorization” brochure in 2011. The brochure serves as great resource when restylers call on dealers.
  member news, aftermarket news, automobile events, automotive industry news
Awareness: During the 2011 SEMA Show, attendees were treated to live installation demonstrations in the PRO booth.

 

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