SEMA Announces New Product Showcase Award Winners

FOR IMMEDIATE RELEASE

Contact: Della Domingo
909/978-6723
dellad@sema.org

SEMA ANNOUNCES NEW PRODUCT SHOWCASE AWARD WINNERS

DIAMOND BAR, Calif. (Nov. 2, 2010) - SEMA, the Specialty Equipment Market Association, announced the winners of the New Products Showcase Awards at the New Products Awards Breakfast held this week at the 2010 SEMA Show. The event serves as a kickoff just prior to the official opening of the show, and it recognizes the most cutting-edge automotive products either on the market or about to hit the market. This year, there were more than 2,000 new products submitted for consideration.

Criteria that ranked high on the judges' selection for the New Product Showcase Awards included superiority of innovation, technical achievement, quality and workmanship, consumer appeal and marketability.

The 2010 New Product Award Winners include:

Best Engineered New Product

Winner: LOKAR Performance Products, Drive-by-Wire Electronic Throttle Control (ETC)

Runner Up: ISIS Power, ISIS inTOUCH Max Touch Screen System

Runner Up: QA1 Motorsports, Wireless Remote Adjust System

Best New Exterior Accessory Product

Winner: Pro Comp/Smittybilt, M1 Truck Bumper

Runner Up: Stainless Showworks Inc., 2010-2011 Mustang V6 and GT Mirrored Polished Stainless Steel Engine Compartment Dress Up Kit

Runner Up: MBRP Inc., Mega Tips

Best New Interior Accessory Product

Winner: Omix-Ada/Rugged Ridge, Rugged Ridge Interior Trim Kit for the 2007-2010 Jeep JK Wrangler

Runner Up: B&M Racing and Performance Products, Hurst HardDrive Stick

Runner Up: Spectre Performance, ProFab Door Panels

Best New Merchandising Display

Winner: ARP Ultra Torque Counter Display, ARP Inc.

Runner Up: Husky Mud Guard P.O.P., Husky Liners

Runner Up: Fastway Flip Display, Fastway Trailer Products

Best New Mobile Electronics Product

Winner: Directus, Prodigy One

Runner Up: Cobra Electronics, Cobra iRadar Detection System

Runner Up: Dynojet Research, Power Vision

Best New Off-Road/4-Wheel Drive Product

Winner: Timbren Industries Inc., Axle-Less Trailer Suspension

Runner Up: Omix-Ada/Rugged Ridge, Tire Carrier Linkage for 1976-2011 Jeeps

Runner Up: Advance Adapters Inc., Deluxe TJ Cable Shifter

Best New Packaging Design

Winner: Bubba Rope, Bubba Rope

Runner Up: Meguiar's Inc., Brilliant Solutions Wheel Polishing Kit

Runner Up: AMP Research, AMP Research Bed X-Tender

Best New Performance-Racing Product

Winner: COMP Performance Group, COMP Cams Phaser Adjustable Locks for the 2011 5.0L Mustang

Runner Up: Holley Performance Products, Holley LS3/L92 Hi-Ram Modular Intake Manifold System, Carb & EFI

Runner Up: BD Diesel Performance, Big Daddy Race Turbo/Diverter Valve

Best New Performance-Street Product

Winner: McLeod Racing, Mustang Master Cylinder Retro Kit

Runner Up: Painless Performance Products, GM Gen IV Tach Driver

Runner Up: COMP Performance Group, TCI 6X Six-Speed Transmission Package for Ford, Chrysler and Pontiac Applications 

Best New Powersports Product

Winner: AMSOIL, AMSOIL Quickshot SE

Runner Up: Axia Alloys, Modular Roll Cage Clamping System

Runner Up: SSV Works, BM-175S/B

Best New Street Rod/Custom Car Product

Winner: Dakota Digital Inc., VHX Hybrid Analog/Digital Instrument Systems, GM Tri-Five Applications

Runner Up: Billet Specialties Inc., Billet Deck Lid Hinge

Runner Up: Danchuk Manufacturing, 1957 Front One-Piece OE-style Bumper

Best New Tire and Related Product

Winner: Continental Tire, Continental ProContact With EcoPlus Technology

Runner Up: Continental Tire, General Grabber

Runner Up: Coker Tire, Excelsior Stahl Sport

Best New Tools & Equipment Product

Winner: AAC, The Filler Detective

Runner Up: TecMate North America, OptiMate 6-TM-181

Runner Up: Auto Meter Products, BVA-260

Best New Van/Pickup/Sport-Utility Product

Winner: Fastway Trailer Products, Fastway Flip-Self-Retracting Jack Foot

Runner Up: Shin Shield, Shin Shield

Runner Up: RBP/Rolling Big Power-A Division of Lexani, RBP Logo Mud Flap

Best New Wheel and Related Product

Winner: The Ultimate Wheel & Tire Plus Sizing Guide, Bolt Pattern Pro

Runner Up: Kyowa Designs/Concept One, Concept One Executive RS-55

Runner Up: IForged Performance Alloys/Forgestar Wheels, Forgestar CF5

Photos of all the 2010 New Product Showcase Winners are available online at: www.semaphotos.com.

 

About SEMA and the SEMA Show
The SEMA Show is a trade show produced by the Specialty Equipment Market Association (SEMA), a nonprofit trade association founded in 1963. Since the first SEMA Show debuted in 1967, the annual event has served as the leading venue bringing together manufacturers and buyers within the automotive specialty equipment industry. Products featured at the SEMA Show include those that enhance the styling, functionality, comfort, convenience and safety of cars and trucks. Additional details are available at www.SEMAShow.com or www.sema.org, 909/396-0289.

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