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The SEMA Show—From Concept to Reality

As the saying goes: “If you can dream it, you can build it.” Year after year, media and trade professionals from all over the world converge on the SEMA Show in Las Vegas to take in the elite of custom builds that showcase an array of specialty-equipment market parts and accessories. Frequently, these vehicles contain custom wheels and tires, exhausts, shocks and paints, which are all chosen with great care. In many cases, Show exhibitors are the ones producing the products that play a key role in these vehicles, giving them added exposure and notoriety. In addition to amazing vehicles that tantalize car enthusiasts the world over, the SEMA Show also attracts new and existing products from a wide array of manufacturers, drawing buyers and driving traffic to Show booths.

SEMA News—August 2013

The SEMA Show—From Concept to Reality

As the saying goes: “If you can dream it, you can build it.” Year after year, media and trade professionals from all over the world converge on the SEMA Show in Las Vegas to take in the elite of custom builds that showcase an array of specialty-equipment market parts and accessories. Frequently, these vehicles contain custom wheels and tires, exhausts, shocks and paints, which are all chosen with great care.

SEMA Show Starts Off Strong

This year’s SEMA Show booth-selection process was a success. Almost 2,000 exhibitors signed up for priority booth selection, which took place May 2–15, 2013. This represents a 6% increase over last year’s numbers, and a complete, updated floorplan is now available at www.SEMAShow.com. Since 91% of buyers base their decisions on whether to attend the SEMA Show partly on what companies are exhibiting, these numbers are certainly a testament to the early support and enthusiasm for this year’s SEMA Show. Companies are able to sign up any time for exhibit space at www.SEMAShow.com/buyabooth. The SEMA Show is set for November 5–8, 2013, at the Las Vegas Convention Center.

SEMA News—July 2013

REQUIRED READING

SEMA Show Starts Off Strong

SEMA’s International Program Making Headlines

While the United States continues to lead the way in automotive customization, vehicle owners throughout the world are increasingly seeking hot new products to make their cars and trucks personal and unique. This growing international interest means that SEMA manufacturing members have opportunities to grow their businesses overseas. Exporting products can be profitable, but determining where the hot markets are and what the hot products are can be a challenge. The SEMA international relations department is focused on assisting. Check out some of the recent media clips that do a great job of explaining just how SEMA is helping.

SEMA News—June 2013

SEMA’s International Program Making Headlines

SEMA Show in Print—Part Two

Last month, we highlighted several consumer magazines that had great coverage from the 2012 SEMA Show. The great coverage isn’t limited to just consumer publications. Several industry trade magazines reported on the SEMA Show, complete with highlights of vehicles, products and people. Here’s a small sampling.

SEMA News—May 2013

SEMA Show in Print—Part Two

Last month, we highlighted several consumer magazines that had great coverage from the 2012 SEMA Show. The great coverage isn’t limited to just consumer publications. Several industry trade magazines reported on the SEMA Show, complete with highlights of vehicles, products and people. Here’s a small sampling.

SEMA Show in Print—Part One

While the SEMA Show is a trade-only event not open to the general public, thousands of editors and writers report on the annual Show, thereby giving consumers a chance to see what’s new in the industry. Several publications do a great job of scouring the Las Vegas Convention Center to bring their readers the best of the best. Many spend four or more days visiting with the 2,000-plus exhibitors at the SEMA Show. Check out what some publications found, and stay tuned next month for even more SEMA Show clips.

SEMA News—April 2013

SEMA Show in Print—Part One

While the SEMA Show is a trade-only event not open to the general public, thousands of editors and writers report on the annual Show, thereby giving consumers a chance to see what’s new in the industry. Several publications do a great job of scouring the Las Vegas Convention Center to bring their readers the best of the best. Many spend four or more days visiting with the 2,000-plus exhibitors at the SEMA Show.

Magazines Inform Readers About Scholarship Awards

Recognizing the challenge that SEMA-member companies have in finding well-qualified employees, SEMA works with students to support and prepare them for careers in the automotive or auto-parts industries. One such effort is the SEMA Memorial Scholarship Fund.

SEMA News—March 2013

REQUIRED READING

Magazines Inform Readers About Scholarship Awards

Recognizing the challenge that SEMA-member companies have in finding well-qualified employees, SEMA works with students to support and prepare them for careers in the automotive or auto-parts industries. One such effort is the SEMA Memorial Scholarship Fund.

Automakers at the SEMA Show

The majority of the exhibitors at the SEMA Show are small businesses, but automakers are just as important and are essential to the industry. Many of the OEMs participate by exhibiting at the Show. In addition to generating attendee interest, the automakers also create buzz in the media. Here are just a few articles that resulted from the 2012 SEMA Show.

SEMA News—February 2013

REQUIRED READING

Automakers at the SEMA Show

The majority of the exhibitors at the SEMA Show are small businesses, but automakers are just as important and are essential to the industry. Many of the OEMs participate by exhibiting at the Show. In addition to generating attendee interest, the automakers also create buzz in the media. Here are just a few articles that resulted from the 2012 SEMA Show.

Headlines During the SEMA Show

If you were among the thousands of industry professionals who attended the 2012 SEMA Show in Las Vegas, chances are good that you were so busy meeting with colleagues out on the Show floor that you missed the media coverage taking place. Since the SEMA Show is the world’s largest automotive trade gathering and features the hottest and newest automotive products and accessories, it’s no surprise that media from around the globe came to the SEMA Show to report on the amazing customized vehicles. From major daily newspapers and television news programs to auto-enthusiast magazines and Internet radio, journalists were out in full force. Below is some of the coverage that resulted during the Show. And if you did miss the on-site coverage, you’re in luck: Many of the long-lead print magazines are featuring their SEMA Show coverage now. Be sure to visit the newsstands today!

SEMA News—January 2013

REQUIRED READING

Headlines During the SEMA Show

If you were among the thousands of industry professionals who attended the 2012 SEMA Show in Las Vegas, chances are good that you were so busy meeting with colleagues out on the Show floor that you missed the media coverage taking place.

Collector Car Appreciation Day Makes Headlines

Americans celebrated the third annual Collector Car Appreciation Day throughout the country last July. From car clubs and businesses to SEMA and its members, the country came together to recognize the automobile’s contribution to America’s heritage. Here are a few noteworthy articles regarding the celebrations.

SEMA News—December 2012

REQUIRED READING

Collector Car Appreciation Day Makes Headlines

Americans celebrated the third annual Collector Car Appreciation Day throughout the country last July. From car clubs and businesses to SEMA and its members, the country came together to recognize the automobile’s contribution to America’s heritage. Here are a few noteworthy articles regarding the celebrations.

 

Trade Publications That Can Help Improve Your Business

Everyone’s busy these days, so the decision about what to read is a big one. There are hundreds of great publications and websites out there that are filled with valuable news and information. Deciding which ones to read regularly depends largely on what market segment you are in and what role you play in your company. Here are a few key publications to consider:

SEMA News—October 2012 

REQUIRED READING

Trade Publications That Can Help Improve Your Business

Everyone’s busy these days, so the decision about what to read is a big one. There are hundreds of great publications and websites out there that are filled with valuable news and information. Deciding which ones to read regularly depends largely on what market segment you are in and what role you play in your company. Here are a few key publications to consider:

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