Nearly 25% of all buyers expected at the 2011 SEMA Show
will come from more than 100 nations outside the United States.
Registration is strong from buyers from countries and regions around the
world, including Canada, Mexico, Australia, Brazil, China, Germany,
Scandinavia, the United Arab Emirates, Venezuela and the United Kingdom.
SEMA offers a variety of programs and resources to link Show exhibitors
with these international distributors and retailers.
In a closely watched case, a German court has, for the second time in two years, sided with a consumer who sued for the right to install aftermarket carbon-fiber wheels on his motorcycle. The German state of Baden-Württemberg denied the consumer an operating license, with the following note in the appeal documents: “Upon retrofitting carbon fiber wheels, the motorcycle no longer conforms” and “the operating permit of the individual vehicle is forfeited pursuant to the German Road Traffic Admission Regulation….”
SEMA News—August 2011
German State of Baden-Württemberg Loses in Appeal
Court Cites EU Regulations That Provide Consumers the Right to Customize Their Vehicles
A growing number of Chinese are looking to explore their country’s rougher regions by going off-road, and Jeep sales in China are surging. But China’s terrain is apparently rougher than that found in the United States—or perhaps Chinese drivers are just more radical—because U.S.-built Jeeps are not durable enough for China, an engineer with Chrysler in China told SEMA. That could be an opportunity for SEMA members.
SEMA News—July 2011
Rough Chinese Terrain Creates Market for U.S. Specialty Products
SEMA Provides Low-cost Innovative Program for U.S. Manufacturers to Meet One on One With Top Chinese Buyers
Scott Wood couldn’t have imagined that being named the Time magazine 2010 Dealer of the Year would be his ticket to China, but it was. Wood, who owns Chevrolet and Chrysler/Dodge/Jeep dealerships in the small town of Batesville, Arkansas, was invited to China to give a presentation to Chinese car dealers on selling accessories in dealerships. Wood sells quite a few Jeep accessories, so he naturally illustrated his presentation with examples of Mopar and aftermarket-branded Jeep accessories.
SEMA News—June 11
Chinese Car Dealers Selling Aftermarket Accessories?
Despite some negative press lately due to drug violence, Mexico remains an important market for U.S. automakers and for SEMA members. Pickup brands from the United States are very popular. The economy in Mexico grew by 5.5% in 2010, and that economic growth is lifting personal incomes and growing the middle class. Those factors have created a growing market for SEMA members’ products.
SEMA News—May 2011
Upcoming PAACE Automechanika Excellent Venue to Explore Market
The United Arab Emirates (UAE) is less than 40 years old and known as one of the most vibrant and passionate car-enthusiast markets in the world. Dubai, Abu Dhabi and the five other Emirates that make up the UAE offer exciting vehicle customizing markets by many measures. Per capita, the country boasts the largest number of motorsports facilities in the world, and a quick drive in Dubai or Abu Dhabi will delight any gearhead with the wide variety of customized vehicles plying its modern roads.
SEMA News—May 2011
SEMA Asked to Assist in Developing Regulations for Specialty Automotive Market
Below is a roundup of recent and proposed legislative and regulatory actions around the world that will directly impact the specialty-equipment industry. For more information on any of these items, contact SEMA International Relations Director Linda Spencer.
An often-overlooked resource for SEMA members seeking new overseas markets for their products are export management companies (EMCs). A growing number of SEMA members are already selling their products directly overseas, many with great success. But an even larger number are not fully tapping their export potential.
The seventh annual Global Media Awards program found 150 companies
being recognized by an international panel of automotive journalists at
the 2010 SEMA Show.
Twenty-four of the top automotive journalists hailing from 15 important
world markets for specialty products rolled up their sleeves, and each
selected 10 products from the New Products Showcase that they thought
would most appeal to consumers in their home markets.
Distributors and retailers from throughout China gathered in Beijing to
meet with 21 SEMA-member companies that were participating in the first
SEMA China Business Development Conference. The hotel-based program
held in Beijing in September was built around a series of one-on-one
meetings with pre-selected Chinese buyers who traveled to the event
from cities throughout China, including Beijing, Shanghai, Ha’erbin in
the far north, Guangzhou in the south and Hubei in the center of the