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The Ultimate Tuning Guide: More Than 650 New Racing and Performance Products

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Adding a little more power, even just a horse or two, changes the relationship between a car and its driver. Suddenly, drivers become enthusiasts and their cars become “projects.” The 2011 SEMA Show featured 485 exhibitors in the Racing & Performance section, entering more than 650 new products in the Show’s Ideas Alive: New Products Showcase. In an effort to satisfy those passionate consumers, more than 16,000 buyers registered for the Show, specifically to identify the newest trends and hottest products dedicated to engine performance.

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Style Meets Performance: Wheels and Accessories Premiere at 2011 SEMA Show

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Wheel manufacturers continue to innovate with attention-grabbing designs, vibrant colors and exotic finishes. In fact, for the 2011 SEMA Show more than 19,000 buyers noted a specific interest in wheels, hubcaps and related accessories on their registration questionnaire. Striking a delicate balance between style, fitment and overall performance—more than 140 exhibitors unveiled their latest creations at this year’s Show.

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The Best of the 2011 SEMA Show

In every measurable way, the 2011 SEMA Show reached new heights. Industry professionals gathered by the tens of thousands November 1–4 at the Las Vegas Convention Center, eager to do business in a specialty-equipment market that is clearly looking up after several years of downbeat economic news. From the Show’s educational conferences to its special events and the activity on the Show floor itself, the energy and enthusiasm were palpable and inescapable.

SEMA News—January 2012

EVENTS
By Mike Imlay

Meet the 2011–2012 SEMA Board of Directors

As a trade association, SEMA is governed by an elected Board of Directors—individuals who volunteer their time, talent and industry insight to guide and lead the organization. All members serve two years, with the chairman-elect automatically assuming the role of Board chairman after completing his or her two-year term. For the 2011–2012 term, Paul “Scooter” Brothers of COMP Performance Group becomes SEMA Chairman of the Board, with Nate Shelton of B&M Automotive Group serving as Chairman-Elect. The current SEMA Board of Directors totals 27 members.

SEMA News—December 2011

 
   
Meet the 2011–2012 SEMA Board of Directors

2011 SEMA Show Directory

For the first time in its history, the SEMA Show Directory has been combined with the Show issue of SEMA News magazine. The combination provides the benefit of having both publications reach more readers earlier. SEMA News readers now have the opportunity to preview the 2011 SEMA Show Directory, making Show planning easier and more productive. The SEMA Show Directory is a valuable resource to help plan and navigate the features of the SEMA Show and its 2,200 exhibitors.

SEMA News—November 2011

2011 SEMA Show Directory

HomeFor the first time in its history, the SEMA Show Directory has been combined with the Show issue of SEMA News magazine. The combination provides the benefit of having both publications reach more readers earlier.

Marketing 101: Create a Wow Factor

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For nearly two decades, WTW founder and owner Diko Sulahian has wowed attendees at the annual SEMA Show, making his booth a must-see destination in the hugely popular Wheels & Accessories section. Perhaps best known for his high-end Giovanna Wheel line, Sulahian started virtually from scratch at his first Show. However, he quickly learned the ins and outs of successful booth promotion—skills that he’s eager to share with other SEMA members.

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Our Car Guy in Congress

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They arrived at the Cocoa Beach Cruise Night in their gleaming ’66 Chevelle Malibu. Bill and Katie Posey were excited to help kick-off the first leg of the Hot Rod Power Tour with a barbecue before the next day’s drive to Valdosta, Georgia. They were with friends and fellow enthusiasts, and it was the perfect occasion to announce Posey’s new leadership position in Washington.

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Honoring Four Trailblazers

Gray Baskerville, Art Chrisman, Chris Economaki and John Towle Join the SEMA Hall of Fame Elite  For the true automotive pioneer, trailblazing is its own reward. You don’t race, tinker, invent and innovate with an eye toward peer accolades. You push the envelope for the sheer thrill of it—it’s who you are, what drives you, it’s the challenge that fires your soul.  

SEMA News—August 2011

Honoring Four Trailblazers

Gray Baskerville, Art Chrisman, Chris Economaki and John Towle Join the SEMA Hall of Fame Elite

Paul “Scooter” Brothers

An Interview With the New Chairman of the SEMA Board of Directors “Scooter” Brothers has been working with cars since he could walk. He is the son of a mechanic, and even though his dad wasn’t interested in racing, Brothers got hooked on it while he was still in high school in the late ’60s. He got involved with some of the men who started a company called Racing Head Service and, with a four-year break while he served in the navy, he’s been in the automotive performance business ever since.  

SEMA News—July 2011

A Few Words With Paul “Scooter” Brothers

An Interview With the New Chairman of the SEMA Board of Directors

The 2011–2013 SEMA Board of Directors Candidates

Nineteen industry professionals are vying for a position on the 2011–2013 SEMA Board of Directors. The SEMA Board provides strategic direction to the association and plays a critical role in shaping the future of the automotive specialty-equipment industry. Election materials were mailed to the primary contacts at eligible SEMA-member companies within the corresponding categories May 17. The voting process, which is entirely electronic this year, will be ongoing until voting closes June 14. Election results will be published in an upcoming issue of SEMA News. Meet the Candidates for Chairman-Elect Category Doug Evans; Source Interlink Media and Nate Shelton; B&M Automotive Group

SEMA News—June 2011

Get to Know the Nominees

Nineteen industry professionals are vying for a position on the 2011–2013 SEMA Board of Directors. The SEMA Board provides strategic direction to the association and plays a critical role in shaping the future of the automotive specialty-equipment industry.

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