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Top of Mind Consumer Purchase Plan Trend—PADI Comparison

Trends from December 2008 to May 2009 show that more consumers are thinking about buying wheels, tires and suspension products then accessories or performance parts.

SEMA Campaign Targets Mobile Electronics Buyers

The Mobile Electronics & Technology section of the SEMA Show is located in the North Hall of the Las Vegas Convention Center and showcases audio, video, GPS, satellite radio, wireless, security, radar detection products and more related automotive technology accessories.

Harrah's Hotel Group Drops Room Rates for SEMA Show Attendees

For a limited time, the Harrah’s hotel group is dropping rates at its seven Las Vegas properties for SEMA Show attendees.

Facebook Allows Companies to Register Trademarks as Usernames

The popular social-networking site Facebook announced that it will allow participants to register personalized URLs to direct interested parties to their Facebook pages.

Ford: Featured Automaker of the 2009 SEMA Show

Detroit automaker expands collaboration and partnerships with specialty-equipment industry.

SEMA Manufacturers More Optimistic About Market

Specialty-equipment manufacturers are more optimistic about summer business than either retailers or distributors.

Major Drivers and Celebs Donate Autographed Pinewood Cars

Want a great autographed item from your favorite driver, auto icon or entertainment celeb? Then check out the great signed pinewood cars available at the SEMA Pinewood Drag Races.

New Trucks, Hybrids and Coupes Offer Accessory Opportunities

Electrics and hybrids sound for the environment; beefier trucks ready to get to work; small and boxy gets some competition; and muscle still throws its weight around. Check out the latest recap from the auto show season to see the new vehicles that could affect your business.

SEMA Campaign Targets Racing and Performance Buyers

The SEMA Show's Racing & Performance section is a favorite with buyers and attendees. The top product interest for all 2008 pre-registered buyers was, in fact, performance accessories.