Webinars

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Webinar: Industry Trends - 2012 Annual Market Study Overview

Date: 
Apr 12 2012 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
The SEMA 2012 Annual Market Study will be released the week of April 9th. This annual report will help SEMA member companies to better understand the overall specialty equipment market and its components.

Presented by: Gavin Knapp, SEMA

The SEMA 2012 Annual Market Study will be released the week of April 9th. This annual report will help SEMA member companies to better understand the overall specialty equipment market and its components.

Join the SEMA Education Institute (SEI) and Gavin Knapp, Senior Manager of SEMA’s Market Research Department, on Thursday, April 12, 10:00 a.m. (Pacific) for a webinar that will highlight the results of this recent study.

During this session, you will learn:

The Road to Customer Service Excellence: From the Mom & Pop Store to the Nordstrom Way

About this product:

Monday, January 26, 2012; Presented by: Robert Spector, Robert Spector Consulting

Robert Spector has been involved in customer service since the age of 13, when he first went to work in his mother and father’s butcher shop. Working alongside his parents, he learned firsthand what it takes to take care of customers—and to keep them loyal. Those lessons inspired his latest book, The Mom & Pop Store, which features interviews with successful independent retailers from all over the world. Join Robert and the SEMA Education Institute (SEI), as they bring together the practical wisdom of mom and pop with the sophisticated strategy of Nordstrom, the subject of Robert's bestselling book, The Nordstrom Way.  Robert believes that elements of great customer service are universal, regardless of the size of your organization.

Download files in this product: WMV, MP3

SEMA Members may get this content for free!

Regular Price:

$19.99

SEMA Leadership Series: Building Your Volunteer Toolkit

About this product:

Monday, January 16, 2012; Presented by: Rhea Blanken, Results Technology, Inc.

This session will kick off the SEMA Leadership Webinar Series, which will provide best practices for volunteer leadership and participation. Join us and be part of designing SEMA's first ever Volunteer Online Toolkit.

Your involvement will help SEMA Councils develop and carry out successful strategies including:

  • Volunteer etiquette—what is it and how to best use it to achieve your council's goals
  • Best practices and procedures—what works for enrollment, engagement and  communication
  • Goal setting and achievement—how does advanced planning and timely implementation really work
  • Volunteer succession planning—how to reach across generations and member segments

Download files in this product: MP3, WMV, PDF

SEMA Members may get this content for free!

Regular Price:

$19.99

3D Design and Additive Manufacturing: Technology that Will Change the Aftermarket

About this product:

Thursday, January 12, 2012; Presented by: David Gurrola, GROWit

Additive manufacturing is quickly becoming more commonly used in specialized technology applications where limited quantities of durable precision components are needed. Imagine “printing” a limited number of products or designing product without manufacturing limitations---all while reducing waste and cost.

3D design and additive manufacturing will change the aftermarket Industry in a number of ways. For one, it can eliminate the costly and time-consuming process of tool making by producing fully assembled parts directly from 3D CAD models. Creating hybrid tooling can duplicate production quality for limited production runs.  Additive technologies also give designers the freedom to create with fewer limitations than they had when using traditional manufacturing processes. 3D design changes can be employed with complete flexibility, no wasted inventory, and no wait time for costly tool changes.

Bringing all of the best Additive Manufacturing technologies together allows the industry to provide customers with exactly what their project requires, whichever Additive Manufacturing method fits best.  

Today, when a customer comes to you looking for a replacement taillight that is no longer being manufactured, you can either 3D scan that part to save time or have a designer take hand measurements and design it in a 3D software. On top of that, if you want any design changes made to that part 3D design engineers can make those changes and print out the newly designed part in a few days!

Download files in this product: MP3, WMV, PDF

SEMA Members may get this content for free!

Regular Price:

$19.99

Webinar: SEMA Leadership Series: Building Your Volunteer Toolkit

Date: 
Jan 16 2012 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
SEMA wants YOU to join us on January 16th and be part of a volunteer-focused future. The SEMA Education Institute (SEI) will host a webinar, "Building Your Volunteer Toolkit," on Monday, January 16, 10:00 a.m.

Presented by: Rhea Blanken, Results Technology, Inc.

SEMA wants YOU to join us on January 16th and be part of a volunteer-focused future. The SEMA Education Institute (SEI) will host a webinar, "Building Your Volunteer Toolkit," on Monday, January 16, 10:00 a.m. (Pacific). This session will kick off the SEMA Leadership Webinar Series, which will provide best practices for volunteer leadership and participation. Join us and be part of designing SEMA's first ever Volunteer Online Toolkit.

Webinar: How Fit is Your Customer Service?

Date: 
Feb 9 2012 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
Just as with personal fitness, there are many aspects to managing the well-being of a customer service effort. Businesses with healthy customer service practices maximize customer interactions and ultimately produce more sales and greater profitability.

Presented by: Steve Ferrante, Sale Away, LLC

Just as with personal fitness, there are many aspects to managing the well-being of a customer service effort. Businesses with healthy customer service practices maximize customer interactions and ultimately produce more sales and greater profitability.

Webinar: 3D Design and Additive Manufacturing: Technology that Will Change the Aftermarket

Date: 
Jan 12 2012 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
Additive manufacturing is quickly becoming more commonly used in specialized technology applications where limited quantities of durable precision components are needed. Imagine “printing” a limited number of products or designing product without manufacturing limitations---all while reducing waste and cost.

Presented by: David Gurrola, GROWit

Additive manufacturing is quickly becoming more commonly used in specialized technology applications where limited quantities of durable precision components are needed. Imagine “printing” a limited number of products or designing product without manufacturing limitations---all while reducing waste and cost.

Email Marketing 301

About this product:

Thursday, December 08, 2011; Presented by: Grant Johnson, ClickMail Marketing, Inc.

You've got the basics of email marketing dialed in, but how can you take this important marketing and sales tool to the next level? How do you effectively integrate it with your other digital tools? Join the SEMA Education Institute (SEI) and presenter Grant Johnson, ClickMail Marketing, for Email Marketing 301. This session will present advanced email tactics and strategies including:

  • Leveraging dynamic content for greater relevance
  • Integration with web sites, CRM and web analytics tools
  • Multi-channel integration
NOTE: Email Marketing 301 is the third and final installment in SEI's Email Marketing webinar series. Email Marketing 101 and Email Marketing 201 are available in the SEI eLearning Center.

Download files in this product: MP3, WMV, PDF

SEMA Members may get this content for free!

Regular Price:

$19.99

Webinar: The Road to Customer Service Excellence: From the Mom & Pop Store to The Nordstrom Way

Date: 
Jan 26 2012 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
Robert Spector has been involved in customer service since the age of 13, when he first went to work in his mother and father’s butcher shop.

Presented by: Robert Spector, Robert Spector Consulting

Webinar: Email Marketing 301

Date: 
Dec 8 2011 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
You've got the basics of email marketing dialed in, but how can you take this important marketing and sales tool to the next level? How do you effectively integrate it with your other digital tools?

Presented by: Grant Johnson, ClickMail Marketing, Inc.

You've got the basics of email marketing dialed in, but how can you take this important marketing and sales tool to the next level? How do you effectively integrate it with your other digital tools? Join the SEMA Education Institute (SEI) and presenter Grant Johnson, ClickMail Marketing, for Email Marketing 301. This session will present advanced email tactics and strategies including:

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