Social Media

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Social Network Users Talk 2012 SEMA Show

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Here is just a sample of recent comments about the 2012 SEMA Show as seen on LinkedIn, Twitter and Facebook.  

Making the Most of Facebook’s Design Change

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About this product:

While Facebook’s new look has left many businesses in a scramble, migrating to the new, mandatory change need not be accompanied by gnashing of teeth. Armed with insights from web marketing experts, companies will be able to cruise through the upgrade—and perhaps dust a competitor or two—unfazed.

SEMA Members may get this content for free!

Regular Price:

$1.99

Webinar: Email Marketing 301

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Date: 
Dec 8 2011 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
You've got the basics of email marketing dialed in, but how can you take this important marketing and sales tool to the next level? How do you effectively integrate it with your other digital tools?

Presented by: Grant Johnson, ClickMail Marketing, Inc.

You've got the basics of email marketing dialed in, but how can you take this important marketing and sales tool to the next level? How do you effectively integrate it with your other digital tools? Join the SEMA Education Institute (SEI) and presenter Grant Johnson, ClickMail Marketing, for Email Marketing 301. This session will present advanced email tactics and strategies including:

Solutions That Deliver

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About this product:

Marketers looking for an extremely robust tool to monitor social media should take a close look at offerings from Crimson Hexagon, evolve24 and NetBase, according to market research firm Forrester, a company with a longstanding reputation for objective market analysis. All three social media dashboards “excel in their data processing abilities,” said Zach Hofer-Shall, a Forrester analyst.

SEMA Members may get this content for free!

Regular Price:

$1.99

Webinar: How to Get Your Direct Mail Read, not Trashed

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Date: 
Nov 17 2011 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
Most Americans sort their mail over the trash. To get your direct mail opened, you need outrageous marketing that will smash through the clutter. Join the SEMA Education Institute (SEI) and presenter Jon Goldman for a webinar on Thursday, November 17, 10:00 a.m. (Pacific) as he explores creative ways to effectively use direct mail.

Presented by: Jon Goldman, Brand Launcher

Most Americans sort their mail over the trash. To get your direct mail opened, you need outrageous marketing that will smash through the clutter. Join the SEMA Education Institute (SEI) and presenter Jon Goldman for a webinar on Thursday, November 17, 10:00 a.m. (Pacific) as he explores creative ways to effectively use direct mail.

During this session, Jon will cover: 

Re-Tooling Your Online Reviews Strategy

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About this product:

New free tools from Google, Bing and Twitter are making it virtually effortless for companies to solicit a positive review from a satisfied customer and then instantly redistribute that review to the customer’s online social circles. The technology—essentially a recommendation button that is clicked to indicate an endorsement—can be added to any company webpage or product page in a matter of seconds.

SEMA Members may get this content for free!

Regular Price:

$1.99

Webinar: The No B.S. Guide to ROI and Social Media

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Date: 
Oct 13 2011 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
Measuring social media seems daunting to most marketers, but by understanding what social media can do for your business, defining what you want it to do and building a strategy that includes a measurement roadmap, you can track and measure what social media can do. Join the SEMA Education Institute (SEI) and presenter Jason Falls for this FREE informative webinar, Thursday, Oct. 13, at 10:00 a.m. Pacific. Jason will take you through what returns you can get out of social media marketing ... and there's more there than you think!

Presented by: Jason Falls

Measuring social media seems daunting to most marketers, but by understanding what social media can do for your business, defining what you want it to do and building a strategy that includes a measurement roadmap, you can track and measure what social media can do. Join the SEMA Education Institute (SEI) and presenter Jason Falls for this FREE informative webinar, Thursday, Oct. 13, at 10:00 a.m. Pacific. Jason will take you through what returns you can get out of social media marketing ... and there's more there than you think!

Webinar: How to Fast Track Your Facebook Page: 5 Proven Strategies to Grow Your Fans

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Date: 
Sep 15 2011 10:00am - 11:00am
Timezone: 
PST
Facility: 
Online
There are hundreds of ways you can increase your Facebook fan base, but you only have so much time in the day! To cut through all the noise online and get real results, learn 5 proven strategies that will attract high-quality fans who have a genuine interest in your business.

Presented by: Amy Porterfield, co-author of Facebook Marketing All-In-One for Dummies

Don’t Let the Next Flap Over Social Media Be Yours

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Marketers flocking to Facebook and Twitter without even a hint of a social media policy are discovering a disturbing truth: It takes only a few ill-placed tweets and posts to get your feathers plucked.

SEMA News—June 2011

12 Tips for Smart Policy

By Joe Dysart

   
   
Marketers flocking to Facebook and Twitter without even a hint of a social media policy are discovering

Power Tools for Business Users

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About this product:

Business users who are already comfortable with Twitter are in luck: There are currently hundreds of analytics and time-saving tools available that will enable you to quickly sort through the noise, retrieve the insights you want and generate the reach you’re looking for with minimal effort.

SEMA Members may get this content for free!

Regular Price:

$1.99

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