SEMA Webinars

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411 Customer Service: Eight Words That Can Kill the Deal

Information calls? Well not quite. But you will get customer service information you will be able to use immediately and forever. Nancy Friedman—the Telephone Doctor and a favorite SEMA conference speaker—brings you the "Eight Killer Words in Just 20 Minutes"—don’t worry, there will be plenty of time for questions.

Learn 10 New Ways to Better Your Product Development Process

Mike Spagnola, SEMA’s vice president of OEM and Product Development programs, will share tools for improving the product-development process from concept to prototype at the March 13 webinar entitled, “10 Ways to Better Product Development—The SEMA Garage-Industry Innovations Center.”

Learn 10 New Ways to Better Your Product Development Process

Mike Spagnola, SEMA’s vice president of OEM and Product Development programs, will share tools for improving the product-development process from concept to prototype at the March 13 webinar entitled, “10 Ways to Better Product Development—The SEMA Garage Industry Innovations Center.”

Reach Mass Consumers Through Product Placement

Product placement in television and film may be an effective way to increase general awareness and reach new customers, particularly customers who may not be hardcore auto enthusiasts. To help SEMA members decide if product placement is right for their companies, the SEMA Education Institute (SEI) is hosting a webinar entitled, “So, You Want to Be in Pictures? A Guide to Product Placement in Film,” next week, February 20, from 10:00 a.m.–11:00 a.m. (PST).

A Guide to Product Placement in Major Motion Pictures

"So, You Want to be in Pictures" will provide attendees with a clear understanding of the pros and cons of getting products placed in major motion pictures. This how-to webinar, led by Mark McFann of Cast a Long Shadow, is a must-attend for anyone who ever wanted to go “Hollywood” and create an innovative marketing strategy for their business.

Opportunities for Growth: Working With the Top Auto Manufacturers, Powered by PRO

It is an interesting time in the automotive industry—opportunity is everywhere, but doing business in the direct supply chain remains a challenge. Automotive Industry Action Group (AIAG) has been helping the industry do business for more than 30 years with common business process standards.

Opportunities for Growth: Working With the Top Auto Manufacturers, Powered by PRO

It is an interesting time in the automotive industry—opportunity is everywhere, but doing business in the direct supply chain remains a challenge. Automotive Industry Action Group (AIAG) has been helping the industry do business for more than 30 years with common business process standards.

Call for 2014 SEMA Show Speakers, Presenters

Interested in sharing expertise, real-world strategies and knowledge with others? Become a speaker at one or more SEMA events, including the 2014 SEMA Show, SEMA Webinars, Discussion Group Thought Leaders and Regional Events.

First SEMA Webinar of 2014—Creating Sales-Service Excellence

Getting customers is one thing. Between the challenges of escalating competition and "service-savvy" customers, if you don’t excel in sales and every single aspect of the customer's experience, they will take their buying power elsewhere.

20 Ideas in 20 Minutes—Creating Sales-Service Excellence

Getting customers is one thing. Between the challenges of escalating competition and "service-savvy" customers, if you don’t excel in sales and every single aspect of the customer's experience, they will take their buying power elsewhere. It’s that simple.
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