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LTAA CHMSL Wiring Reference Guide

Track Description
Title: LTAA CHMSL Wiring Reference Guide
Presented by: LTAA

The CHMSL (Center High Mount Stop Light) Wiring Connection Guide quickly identifies the location and color of the “third brake light” wire. Covers many popular pickup truck applications.

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LTAA Keyless Entry Connection Guide

Track Description
Title: LTAA Keyless Entry Connection Guide
Presented by: LTAA

The Keyless Entry Connection Guide provides a simple reference tool for identifying the location and color of the “lock” and “unlock” wires, when installing a keyless entry system. This simple pdf can save significant time over searching through technical manuals and factory wiring diagrams.

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LTAA Pick-up Truck Bed Dimensions

Track Description
Title: LTAA Pick-up Truck Bed Dimensions
Presented by: LTAA members

Developed and maintained by LTAA members, this reference guide provides internal dimensions of many popular pickup truck beds. Often times a customer wants to order a bed liner, cover or cap for a particular truck, but is unsure if it is a “Crew Cab”, “Extra Cab”, etc. All you need now is this reference sheet and a tape measure to know which vehicle to order for.

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Why Colors Vary, Presented by DuPont Performance Coatings, Powered by LTAA

Track Description
Title: Why Paint Colors Vary
Presented by: DuPont Performance, powered by LTAA

Ever wonder why it can be so tough to match paint colors? This quick video explains several reasons in easy to understand terms. This is another great resource for sales people and installers alike.

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How to Fast Track Your Facebook Page: 5 Proven Strategies to Grow Your Fans

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play video download pdf Title: How to Fast Track Your Facebook Page: 5 Proven Strategies to Grow Your Fans
Presenter: Amy Porterfield, Social Media Strategist
Date: SEMA Webinar, September 15, 2011
Duration: 1 hour

WTC Special Edition of In-GEARS: Sales Training Reference Guide

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play video   Title: WTC Special Edition of In-GEARS: Sales Training Reference Guide
Presented by:
SEMA Wheel & Tire Council (WTC) and SEMA Education Institute (SEI)

WTC Special Edition of In-GEARS: Handling Objections

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play video   Title: WTC Special Edition of In-GEARS: Handling Objections
Presented by:
SEMA Wheel & Tire Council (WTC) and SEMA Education Institute (SEI)

More Than 120 SEMA Show Educational Sessions Customized for the Industry

The old notion that products sell themselves simply doesn't work in today's climate of advertising clutter, unpredictable economic conditions and consumer skepticism. So what do you need to succeed today? Is it a killer website, a particular sales technique, superior customer service or better industry forecasts and analysis?

Google Series: Understanding Your Customers

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play video download pdf Title: Google Series: Understanding Your Customers
Presenter: Linda Boudiab, Google
Date: SEMA Webinar, September 1, 2011
Duration: 45 minutes
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