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The Sun Sets on the SPC and Rises Anew on the ETTN

Welcome to the Emerging Trends and Technology Network (ETTN), SEMA’s newest network, which is an evolution of the Street Performance Council (SPC) and even earlier Sport Compact Council. In recent times, the SPC experienced success on the cutting edge of emerging trends and technology and often led the way for other SEMA councils and member companies. While this proved to be of great value to members, it was not easy to draw an intuitive connection with the council’s name and mission. “Street performance” was just too broad, and the council was more narrowly focused on exploring cutting-edge technology. Therefore, it made sense to change the name from SPC to ETTN and reboot.

SEMA Member News—July/August 2013  

The Sun Sets on the SPC and Rises Anew on the ETTN

Welcome to the Emerging Trends and Technology Network (ETTN), SEMA’s newest network, which is an evolution of the Street Performance Council (SPC) and even earlier Sport Compact Council.

SEMA 360 Days a Year

SEMA is best known for its annual SEMA Show. It’s the one week each year that the automotive specialty-equipment industry converges on Las Vegas and where the latest and greatest products are debuted. So what does SEMA do the other 360 days a year? In addition to providing business resources and cost-savings programs that impact the bottom line for its member companies, SEMA has educational tools and networking opportunities that help enhance the careers of individual staff.Whether the member company is a manufacturer, a retailer, a jobber, a distributor, a rep or an installer, SEMA has tools available for member companies and their employees. The following is an overview of the diversity of SEMA’s business resources and solutions.

SEMA Member News—July/August 2013

MEMBER NEWS

Face to Face With PRO Chair-Elect Scott Wolin

Devoting one’s time, talent and energies on behalf of worthwhile activities is at the core of the success of SEMA’s councils, and the Professional Restylers Organization (PRO) is no exception. Over the years, PRO has amassed an impressive array of accomplishments, thanks to the dedicated efforts, vision and enthusiasm of its members—volunteers who serve on the Select Committee and as members at large.For Scott Wolin, director of sales and marketing at AVG-OEAM, a personal passion for the council, its mission and the restyling industry has long served as a motivating force behind his many years of involvement with PRO. A longtime select committee member and a former PRO chairman, Wolin is now poised to assume the role of chair-elect on July 1. He recently shared his thoughts on a range of topics with SEMA Member News.

SEMA Member News—July/August 2013

Face to Face With PRO Chair-Elect Scott Wolin

By Ellen McKoy

Devoting one’s time, talent and energies on behalf of worthwhile activities is at the core of the success of SEMA’s councils, and the Professional Restylers Organization (PRO) is no exception. Over the years, PRO has amassed an impressive array of accomplishments, thanks to the dedicated efforts, vision and enthusiasm of its members—volunteers who serve on the Select Committee and as members at large.

2013 SEMA Membership Directory Printed and Online

The May issue of SEMA News magazine doubles as the annual SEMA Membership Directory, and SEMA encourages you to keep this copy on your desk throughout the year to use as your reference tool in locating SEMA-member companies.The membership directory is also available online. The online membership directory is continually updated to include new SEMA members. In addition, the online version of the membership directory lists members’ staff personnel, and you can contact them via e-mail through your MySEMA account. For those who prefer a hard copy, the membership directory can be downloaded as a PDF file.

SEMA Member News—May/June 2013

2013 SEMA Membership Directory Printed and Online

 Member News, Aftermarket News, Automotive Industry News, Car Stereo Retailes, Off Road Retailers, Powersports Distributors, Tire Dealers

LTAA and SEI Launch Product Training Center

The Light Truck Accessory Alliance (LTAA) and the SEMA Education Institute (SEI) recently launched an innovative, online product-training program, the SEMA Product Training Center. This new joint program allows manufacturers to efficiently and effectively provide product training to hundreds or even thousands of resellers throughout the industry for what they might spend to reach only a handful using traditional means. LTAA helped develop this web-based training solution to complement each manufacturer’s existing training while keeping costs down.

SEMA Member News—March/April 2013

LTAA and SEI Launch Product Training Center

 

LTAA and SEI have developed an affordable, online product-training resource. SEMA-member manufacturers may purchase 15- or 30-minute training modules, while SEMA-member and non-member resellers may utilize the training free of charge.</p></td></tr></tbody></table>  </div>

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Product Support Through Installation Instructions

As a manufacturer, you invest a lot of time and money into bringing new products to market. There’s the concept for a great new hot-rod product itself followed by research and design time, prototypes, testing and, eventually, the manufacturing. Immediately following that process is the marketing side of the equation, where expenses can really add up. There are packaging costs, promotion and introduction, catalogs, literature and advertising dollars. By the time a new product ships, most companies have a substantial investment at stake and plan (or hope) for a return on the investment in the near future.

SEMA Member News—March/April 2013

Product Support Through Installation Instructions

By Todd Ryden

YEN Fellowship Program Participants Gain Experience

The SEMA Young Executives Network (YEN) Fellowship program helped to fund travel expenses to the 2012 SEMA Show for 10 member-company employees under the age of 40. The participants were asked to take part in a number of specific Show events—including the SEMA Awards Banquet, YEN Reception and SEI education seminars—focused on developing their business skills and expanding their professional networks. Nine of them provided a few words to SEMA Member News about their experiences.

SEMA Member News—March/April 2013  

YEN Fellowship Program Participants Gain Experience

 

Participants in the Young Executives Network Fellowship program at the 2012 SEMA Show included (front row, from left) Enrique Gameros, Collin Gentry, Bryant Sanchez, Rory Connell, Sheri Koger, Rick Cole, Eric Croomer, (back row) Christopher Harubin and Bjorn Cannon.</p></td></tr></tbody></table>  </div>

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The Industry’s Next Generation Visits the 2012 SEMA Show

The SEMA Memorial Scholarship Fund, which is dedicated to fostering the next generation of automotive leaders and innovators, awards approximately 75 scholarships every year. These awards help prepare the industry’s next generation for today’s competitive market through financial assistance for students attending various universities, colleges and/or vocational schools in the United States. In fact, the fund has yielded more than $1.5 million in scholarships since 1984.

SEMA Member News—March/April 2013  

The Industry’s Next Generation Visits the 2012 SEMA Show

 

 The 2012 scholarship winners attended a Pit-Stop event at the SEMA Show, where they met winners from other schools as well as SEMA staff and Scholarship Committee members.</p></td></tr></tbody></table>  </div>

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Collector Car Appreciation Day

It may be early in the year, and many of you are just now dusting off your collector cars and hot rods in preparation for the cruising months ahead, but the fourth annual Collector Car Appreciation Day, July 12, 2013, will be here before we know it. Matt Agosta of Steele Rubber Products prepared the following column right after the holidays, but his message still rings true and gets us in the right frame of mind to celebrate our collective passion.

SEMA Member News—March/April 2013 

Collector Car Appreciation Day

 

The ARMO Hot Products Showcase provides direct product exposure to more than 100,000 end users of restoration products at the annual Spring Carlisle Swap Meet and Car Auction.

The SEMA Businesswomen’s Network: Access to Success

By Marla Moore and Nan Gelhard In 1993, a small group of the automotive specialty-equipment industry’s businesswomen transformed the SEMA Women’s League, a group catering to the wives of SEMA exhibitors, into the SEMA Businesswomen’s Network (SBN). They became a group focused on women’s success in the automotive aftermarket.

SEMA Member News—March/April 2013  

The SEMA Businesswomen’s Network: Access to Success

By Marla Moore and Nan Gelhard

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