Member News

Syndicate content

LTAA: Connect and Engage

As always, summer is a busy time in the automotive industry, and members of the Light Truck Accessory Alliance (LTAA) council will be making the most of the sunshine and warm temperatures to accomplish projects and strengthen their businesses.
SEMA Member News—July/August 2014  

LTAA: Connect and Engage

As always, summer is a busy time in the automotive industry, and members of the Light Truck Accessory Alliance (LTAA) council will be making the most of the sunshine and warm temperatures to accomplish projects and strengthen their businesses.

A Year of New and Improved Programs for HRIA

The hot-rod market is reminiscent of a time gone by, but it’s really an industry committed to giving new life to time-tested vehicles. The Hot Rod Industry Alliance (HRIA) continues to break new ground for the niche in the resources it offers and approaches it tries. While 2014 has already been a year of fresh ideas, there’s more excitement in store.
SEMA Member News—July/August 2014

A Year of New and Improved Programsfor HRIA

2014 Education Day a Success
 

Education Day presenters share their knowledge about products, installations and vehicle systems in a relaxed environment.

Getting to Know the ARMO Chair and Chair-Elect

The Automotive Restoration Market Organization (ARMO) will install new leadership following its most recent election cycle. Dennis Roberts, vice president of Distinctive Industries, will take over the chair position, and Erika Wiesman, the owner of Hydro-E-Lectric Inc., was selected as chair-elect. They laid out their backgrounds and plans in recent interviews with SEMA Member News.Roberts has been involved in the restoration industry for more than 30 years after having been introduced to musclecars in 1970 through a ’70 Trans Am owned by a friend of his older sister. He bought a ’67 GTO as his first car in 1974 at the height of the gas shortage and became a hands-on restoration enthusiast for life.
SEMA Member News—July/August 2014

Getting to Know the ARMO Chair and Chair-Elect

 

Dennis Roberts, vice president of Distinctive Industries and ARMO chair.
Dennis Roberts, vice president of Distinctive Industries and ARMO chair. 

The Most Important Lessons I’ve Learned About Selling for a Living

By John ChapinAfter more than 26 years as a successful salesperson, here is what I know to be true about sales. Lesson #1: If you’re looking for a 9 to 5 job with safety and security, sales is not for you. Sales really is the hardest high-paying work or the easiest low-paying work. Top salespeople are extremely hard workers; they get in early, stay late, and most work on weekends. Top salespeople go above and beyond, answer their phones off-hours and are always ready to respond at a moment’s notice.
SEMA Member News—March/April 2014  

The Most Important Lessons I’ve Learned About Selling for a Living

By John Chapin, www.completeselling.com

Trending: The Importance of Blogging

By Regis FinnThe word “blog” originates from the word “weblog” (web log). In its simplest form, you can look at it as a digital online journal or a diary, but it can directly affect how high your webpage ranks. Here are some key points to keep in mind when writing blogs...
SEMA Member News—March/April 2014

Trending: The Importance of Blogging

By Regis Finn

Engaging the Customer in a Media-Saturated World

The term “engaging the customer” has been diluted with attention, but it’s more than a buzzword or concept; it’s the most important activity in a business. The definition of engage is “to bind by a promise.” Real engagement is about commitments and obligations. Interesting that Webster’s Dictionary defines engagement as “an arrangement to go somewhere”—to go somewhere like a business, a service outlet or a place to buy products.
SEMA Member News—March/April 2014

Engaging the Customer in a Media-Saturated World

By Wayne Williams

Welcome to PRO!

Each year at the SEMA Show, members of the Professional Restylers Organization (PRO) staff a booth, host a reception and hold an open membership meeting. These activities give members a chance to connect with each other as well as share information about the benefits of council membership with Show attendees who are not a part of the group. When new members do join, council leadership does its best to help them get plugged in.
SEMA Member News—March/April 2014

Welcome to PRO!

Getting to Know Fellow Council Members

A Packed Week for MPMC at the PRI Show

The Motorsports Parts Manufacturers Council (MPMC) made the most of the Performance Racing Industry (PRI) Show in Indianapolis during December, gathering together some of the motorsports industry’s leading manufacturers. The day before the show officially opened, attendees had the opportunity to meet face to face with MPMC-member manufacturers for an education day packed with workshops on installations, new products, marketing, selling techniques and tips for running a successful high-performance business.
SEMA Member News—March/April 2014

A Packed Week for MPMC at the PRI Show

The Motorsports Parts Manufacturers Council (MPMC) made the most of the Performance Racing Industry (PRI) Show in Indianapolis during December, gathering together some of the motorsports industry’s leading manufacturers.

Focusing Attention on the Benefits

For decades, the Light Truck Accessory Alliance (LTAA) and its forerunners have been sources of information, connections and advocacy for aftermarket professionals in the light-truck and off-road segments. LTAA leadership recently identified a new approach and focus to better serve the membership and industry as a whole. With this new clarity of structure and activity, LTAA is poised to be of even greater value to the aftermarket in the coming years.
SEMA Member News—March/April 2014

Focusing Attention on the Benefits

 

 LTAA members belong to the lowered, raised, diesel, off-road and Jeep niches of the industry.

Winter Means Progress for Your Project

By Todd RydenMuch of the country is past the point of dealing with cold, damp, wintery weather, which means that we’re all getting a little antsy to fire up our hot rods. Most big cities in the snow-belt offer a couple of indoor shows and even swap meets to break up the winter storage blues, but that just fuels the fire of what we’re missing out on due to a choice of regional residence.What really fans the fire of not being able to drive our rods several months out of the year is reading about the shows, races and events taking place in the fair-weather states...
SEMA Member News—March/April 2014

Winter Means Progress for Your Project

By Todd Ryden

Add to calendar