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2005 IAS Atlantic City Consumer Focus Group Report

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2005 IAS Atlantic City Consumer Focus Group Report - PDF

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2002 42 Volt Systems Overview

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2002 Selling to the Military

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Market Research - 2002 Selling to the Military - PDF

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Business Cycles and Cash Flow in the Automotive Performance Parts and Accessories Industry

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A quick survey was administered to SEMA members in July of 2004, and the respondents were asked a series of questions to determine the effects of business cycles on cash flow and other aspects of business. About 82% of the 98 companies surveyed stated that they do experience peaks sales throughout the year. Over half of the companies surveyed have at least two peaks throughout the year. While it is no surprise that 63.3% of total companies surveyed reported summer as their peak sales season, retailers actually rate summer and spring equally in terms of when peak sales occur.

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2003 Northwood University Automotive Aftermarket Inventory Management Study

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Market Research - 2003 Northwood University Automotive Aftermarket Inventory Management Study - PDF

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Interactive Jobber Focus Group

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Results of the focus panel held at PRI.  Jobbers were asked about the health of their businesses in 2007 compared to 2006, SEMA Research CenterResults of the focus panel held at PRI. Jobbers were asked about the health of their businesses in 2007 compared to 2006.

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2008 Trends and Forecasts - Q3 Update

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The third quarter of 2008 took quite a beating—gas prices skyrocketed, vehicle sales dropped, consumer confidence tanked—but depending on what type of consumers being considered, things may not be as bad as one may think. Sure, consumers, in general, felt less optimistic during the summer months, but those that are considered “enthusiasts” may have helped keep the industry moving forward.

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