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The Five Fundamentals of Successful Internet Marketing

In SEMA's July 16 webinar presentation, Brian Offenberger, CEO of the Aftermarketer Club, shared the five fundamentals for success with Internet marketing.

Short-Term Cash for Clunkers Program Launched

The $1 billion vehicle scrappage program authorized under the “Consumer Assistance to Recycle and Save Act” (CARS) began on July 24. The National Highway Traffic Safety Administration (NHTSA) issued a rule on how the program will operate.

SEMA Provides Members First-Hand View of Chinese Specialty-Equipment Market

SEMA members are invited to participate in an upcoming familiarization trip to Beijing, China, September 23–26.

Online Marketing Tools You Need Now

When it comes to Internet marketing, you’re only as good as the tools you use. During the August 6 SEMA webinar, "Online Marketing Tools You Need Now,” presenter Brian Offenberger goes under the hood to show you the tools for success with online sales.

How to Grab Optimum Search-Engine Rankings for Your Site

While there are any number of web eMarketing firms that promise to significantly boost your company's rankings on search engines, finding one that delivers on this oath demands some careful shopping, according to industry experts. Learn how to find reputable search-engine-optimization companies, as well as tips for companies that have brought SEO in-house, by reading "Search Engine Optimization" in the July issue of SEMA News.

The Fine Line Between Employee Privacy and Monitoring

Surely as a business owner you can monitor the usage of your employee's equipment to determine any misconduct, right? Not exactly. Protecting employee privacy rights is at the core of an ever-changing body of state and federal law.

Installation Banquet & Gala Fundraiser: Click Here to Claim Your Tickets

Volunteers are working hard on behalf of children's charities, creating fundraising activities during the SEMA Installation Banquet & Gala Fundraiser that include the Show 'N Shine car show, Pinewood Drag Race and various sponsorship programs.
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