The Light Truck Accessory Alliance (LTAA) and the SEMA Education Institute (SEI) recently launched an innovative, online product-training program, the SEMA Product Training Center. This new joint program allows manufacturers to efficiently and effectively provide product training to hundreds or even thousands of resellers throughout the industry for what they might spend to reach only a handful using traditional means. LTAA helped develop this web-based training solution to complement each manufacturer’s existing training while keeping costs down.
How far will an engine go without fuel? How many sales will you make if buyers can’t find your products?
You may have built the most “high-performance” company website or eCommerce site, but if you don’t have the right “fuel”—or product data—you’re not going to get very far.
Presented by: SEMA Data Co-op
How far will an engine go without
fuel? How many sales will you make if buyers can’t find your
The SEMA Data Co-op (SDC) launched its live production system, and the 300 participating companies are now preparing to migrate into the newly developed Product Information Management System (PIMS). Since the co-op began its beta test phase in April 2012, 170 suppliers and 130 receivers have joined the program.
Starting off 2013 with your sales idling instead of driving forward? A third-party financing program can jumpstart your automotive equipment sales through an easy-to-use leasing solution customized to fit your customers’ budgetary constraints and growing needs.
Dozens of SEMA manufacturing members will gather in Diamond Bar, CA, on February 7, 2013, to learn first-hand how new software, surface scanning tools and related technology are being used to improve the product development process. During the SEMA Product Development Conference: Race to Innovate event, participants will meet with suppliers who will explain how technologies and tools are rapidly changing the way products are conceived and delivered to market. Participants will also have an opportunity to measure the 2013 Ford Ranger T6 and the 2013 Toyota Hilux during the event.