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Fast-Growing Pickup Segment Bolsters Off-Road Scene in China

SEMA News recently traveled to Beijing, China, the center of the Chinese off-road market, to talk to some key players about evolving trends.

Members Collect Specs to Create Exportable Products for Toyota HiLux

The first of a series of Measuring Sessions for the Toyota HiLux took place this week at the SEMA headquarters in Diamond Bar, California.

Creating Export Opportunities

The Toyota HiLux is among the best-selling vehicles in the world—hitting more than 14 million units sold in 135 countries worldwide since its introduction. The 1-ton, double-cab, 4x4 pickup benefits from a reputation for reliability and sturdiness, and offers performance and appearance customization opportunities for a wide range of specialty-equipment manufacturers.

SEMA News—August 2012

INTERNATIONAL
By Jason Catullo

Creating Export Opportunities

New Initiative Provides Access to Popular International Vehicles for Product Development

Matchmaking, SEMA Style

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SEMA led a fact-finding and buying mission to the Middle East, where Abu Dhabi was the venue for a one-on-one matchmaking event held April 17–20. Through a series of private meetings and networking events, participating U.S. manufacturers gathered with pre-vetted local importers and retailers in the United Arab Emirates (UAE) and from throughout the region for the SEMA Middle East Market Development Conference.

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SEMA International Measuring Program: 2012 Toyota Hilux - Greenville, South Carolina

Date: 
Aug 22 2012 8:00am - 5:00pm
Timezone: 
EDT
Facility: 
Clemson University
City: 
Greenville
State: 
South Carolina
SEMA is importing the HiLux to the United States as part of a new program to provide SEMA members with access to vehicles that are popular overseas but not sold in the United States.
SEMA is importing the HiLux to the United States as part of a new program to provide SEMA members with access to vehicles that are popular overseas but not sold in the United States.
SEMA International Measuring Program:  2012 Toyota Hilux

SEMA International Measuring Program: 2012 Toyota Hilux - Dearborn, Michigan

Date: 
Aug 14 2012 8:00am - 5:00pm
Timezone: 
EDT
Facility: 
Link Engineering Facility
City: 
Dearborn
State: 
Michigan
SEMA is importing the HiLux to the United States as part of a new program to provide SEMA members with access to vehicles that are popular overseas but not sold in the United States.
SEMA is importing the HiLux to the United States as part of a new program to provide SEMA members with access to vehicles that are popular overseas but not sold in the United States.
SEMA International Measuring Program:  2012 Toyota Hilux

Dates and Locations Announced for Toyota HiLux Measuring Sessions

Dates and locations for three upcoming SEMA Measuring Sessions featuring the Toyota HiLux have been announced.

Global Legislation and Regulation Roundup

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Global Legislation and Regulation Roundup

Specialty Parts Status Around the World

Below is a roundup of proposed or recently enacted legislative and regulatory developments affecting the specialty-equipment industry in key overseas markets. For more information on overseas developments, SEMA members are invited to contact SEMA Director of International and Government Relations Linda Spencer.

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Specialty-Equipment Opportunities: Jeep Sales Rise in China and Russia

Chrysler’s Jeep brand has seen a resurgence in recent years, winning awards that range from the Grand Cherokee’s 2011 Urban Truck of the Year to the Wrangler’s 2012 Four Wheeler of the Year.

Global Jeep Appeal in Two Big Emerging Markets

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Chrysler’s Jeep brand has seen a resurgence in recent years, winning awards that range from the Grand Cherokee’s 2011 Urban Truck of the Year to the Wrangler’s 2012 Four Wheeler of the Year. Its popularity has also blossomed in emerging markets.

According to Chrysler Group LLC, sales of Jeep-brand vehicles in China in 2011 rose 64% compared to the previous year, climbing to 38,373 units. Sales also exploded in Russia, rising 85% to 2,327 units. Here’s a look at some of the particulars in those markets.

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