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California Lawmaker Wants Auto Hobby Alive and Well for Future Generations

California Assemblyman Mike Duvall is the new chairman of the SEMA-sponsored State Automotive Enthusiast Leadership Caucus.

Manufacturers, WDs and Reps Discuss Challenges and Opportunities at MRC Rep Conference

Bryan Shirley, President and CEO of MANA will present an open and interactive session addressing the specialty-equipment industry’s biggest challenges in this turbulent economy.

SEMA Campaign Targets Racing and Performance Buyers

The SEMA Show's Racing & Performance section is a favorite with buyers and attendees. The top product interest for all 2008 pre-registered buyers was, in fact, performance accessories.

Which Markets Are Up? Find Out in the June Issue of SEMA News

The June issue of SEMA News helps you find the opportunities with exclusive SEMA market research.

Sign Up Now for the SEMA Show 'N Shine Public Car Show

SEMA is inviting car buffs and collectors to join in raising money for two children's charities by registering their vehicle(s) in the inaugural SEMA Show 'N Shine car show in Pasadena, California, on Saturday, August 1, 2009.

Simple Ways to Get Your Products International Exposure

One of the most effective ways to market automotive specialty equipment is to obtain coverage in enthusiast media—magazines, websites and broadcast programs.

Search Methods Demystified at SEMA's Internet Symposium

Want more coverage and traffic to your website? Attend Brian Offenberger's session at the SEMA Internet Symposium and learn how customers are—or aren't—finding you online.

U.S. Embassies Recruit International Buyers for the SEMA Show

U.S. Department of Commerce Assistant Secretary Rochelle Lipsitz, who was recently named as the acting director general of the Commerce Department’s U.S. and Foreign Commercial Service, recently visited the SEMA headquarters to announce stepped up efforts by the trade promotion unit of the U.S. government to drive international buyers to the SEMA Show/AAIW.

SEMA Campaign Targets Tire and Wheel Buyers

SEMA is employing highly-targeted methods to attract tire and wheel buyers to this year’s SEMA Show. Over 11,000 tire, wheel and equipment buyers attended last year’s Show.

SEMA Benchmarking Program—2009 First Quarter Update

The SEMA Industry Benchmarking Program analyzes sales trends at the manufacturer, retailer and WD levels.
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